Product Manager, Marketing Orchestration

About Hightouch

Hightouch is an Agentic Marketing Platform powered by the industry-leading Composable CDP. With complete brand context, customer data, and performance history in one place, every marketer finally has the power to build and ship end-to-end campaigns themselves. Teams move faster, stay on brand, and get AI marketing that actually works.

Founded in 2019 and headquartered in San Francisco, Hightouch enables marketing teams to analyze performance, brainstorm ideas, and generate creative at a speed and quality that wasn't previously possible.

Named a Leader in the 2026 Gartner® Magic Quadrant™ for Customer Data Platforms, Hightouch is trusted by leading enterprises like Domino's, Spotify, Aritzia, Cars.com, Ramp, and PetSmart.

At Hightouch , our mission is to help our customers leverage data and AI to grow their businesses. The team is ambitious, impact-driven, efficient — and we believe humility, kindness, and compassion are essential to our success. If you're energized by velocity, obsessed with raising the bar, and want to build alongside people who care deeply about each other and our customers, we'd love to meet you.

About the Product Team

You’ll join a lean, world-class Product Team. We’ve thought deeply about what winning product culture looks like in competitive markets being reshaped by AI. The team prizes founder-level commercial instinct, the bandwidth to cover broad areas, and extremely fast iteration aided by product-minded engineers and AI. We’re the team that invented Reverse ETL, pioneered the Composable architecture, landed AI Decisioning as a category, and most recently invented Agentic Marketing.
Why this role matters

This portfolio is the majority of Hightouch 's revenue — and it deserves a single, dedicated owner. Audiences, traits, experiments, analytics, and orchestration are the surfaces our customers live in every day, but the unifying vision across them has so far been carried by founders and shared across the team. We're hiring this role to change that: one person accountable for the health, direction, and growth of our core.
What you’ll own

We're looking for a product leader for the core surface area of Hightouch : the interfaces marketers live in every day and the largest driver of our revenue. You'll own a broad portfolio spanning:

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Audiences — the segmentation and targeting experience at the center of Hightouch

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Charts & Dashboards — analytics surfaces for customers to uncover audience insights and monitor performance

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Experiments — automation and measurement tools to run & monitor cross-channel experiments

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Trait Building — no-code interfaces to build custom business logic and data attributes to power marketing campaigns

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Orchestration — primitives for how campaigns and journeys are sequenced and coordinated globally across all of Hightouch

We need someone who can drive clarity, set prioritization, and bring a unifying vision across that entire portfolio.
What you’ll do

The role’s mandate spans multiple modes of product work: from 0-1 innovation to deepening established surfaces to scaling emerging areas. A significant part of the job will be deciding what to prioritize and what outcomes to achieve in which order to hit our company revenue goals. Some examples include:

- Building 0→1 in global orchestration: defining the right audience, campaign and journey primitives for AI-native, Fortune 100-class marketing programs

- Expanding audience targeting & syncing to better support advanced use cases like couponing and live auctions

- Transforming our investment in charts, dashboards, and experimentation to better interface with Hightouch Agentic Marketing

This is a senior, hands-on role — think “product GM.” You'll be fully accountable for both product adoption and go-to-market success, leading across multiple Engineering and Design workstreams. You'll present frequently to customers, work directly with executives, and shape company strategy.
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