ASO Manager

What You'll Do
- Own the ASO strategy and roadmap for Inkitt, Galatea, CandyJar and Ironblood on iOS and Android, and set priorities and testing cadence for each market.
- Run structured experiments on creative, metadata, and store journeys to grow conversion, keyword rankings, and category rank.
- Improve screenshots, preview videos, icons, and copy so each listing is relevant and converts in every market.
- Build Custom Product Pages and Custom Store Listings for different intents and audiences.
- Work with Product to improve ratings and review health, and pitch Apple and Google editorial teams for featuring.
- Lead localization and geo-segmented testing so each app feels native in every region.
- Partner with User Acquisition, Creative, Product, and Data to paid and organic insights and turn wins into repeatable processes.
- Own ASO reporting and turn the numbers into clear priorities for the team and leadership.

What You'll Bring
- 4-6 years in ASO or mobile growth, ideally at B2C apps with meaningful install volume.
- A track record of improving store conversion, keyword rankings, and average rating through structured experiments.
- Hands-on experience briefing, specing, and measuring store creative: screenshots, icons, preview videos, and feature graphics.
- Deep keyword research and metadata experience, including how you measure impact and how often you iterate.
- Experience building and routing traffic to Custom Product Pages and Custom Store Listings with clean tracking.
- Experience improving review prompts and running review replies at scale.
- Experience winning store features through editorial relationships and strong promotional assets.

- Global ASO experience: localization workflows (including translation QA), market prioritization, geo-specific messaging, and per-locale testing and rollout.
- Multi-language copywriting skills and familiarity with locale constraints, such as German and French text length.
- Comfort with spreadsheets, A/B testing frameworks, and writing crisp hypotheses.
- Familiarity with MMPs (Adjust, AppsFlyer) and SKAN.
- Experience with subscription funnels and pricing or plan messaging tests.
- Basic video and design skills to iterate on assets quickly.
- Clear communication and project management across teams and time zones.

Who We Are Looking For
- Autonomous.
- Bring solutions instead of problems.
- Data driven.
- Quick to action.
- A high-functioning workaholic.
- Looking for exponential career growth.
- Have lots of fun building a generational AI x Entertainment company.

What We'll Offer
- 401k plan, designed to help you save for the future.
- Health benefits tailored to your needs, including medical, dental, and vision coverage.
- Professional coaching for everyone.
- Team-building events, including our annual company wide trip.
- Unlimited access to our Galatea app and CandyJarTV app.
- Unlimited budget for self-development books.
- Charity donation of your choice at your one year anniversary.
- Free lunch in office everyday.
- Class Pass membership for US based employee and gym access for Berlin employees.
- Dog friendly offices.

At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to .

We look forward to hearing from you!

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