Vice President, New Stream Media

Job Description:

The Vice President, Commerce & Retail Media serves as the strategic and operational leader for our core Retail Media clients. This role is responsible for helping our clients scale as a high-performing retail media business by driving revenue growth, strengthening client partnerships, improving operational efficiency, and advancing innovation across Retail Media, Enterprise Media, and Loyalty.

Acting as a day-to-day executive partner to client leadership, the VP will translate strategic business priorities into scalable operating models, high-performing teams, and exceptional client outcomes to drive continued innovation.

Working closely with the Senior Vice President to guide our clients through a period of rapid growth and transformation while ensuring alignment across dentsu teams and capabilities.

Key Responsibilities
Client Leadership & Growth

- Serve as the senior strategic advisor to client leadership

- Build executive-level client relationships and lead strategic planning efforts

- Drive retail media revenue growth through enhanced go-to-market strategies, advertiser engagement, and new monetization opportunities

- Identify opportunities to expand client’s portfolio of commerce media capabilities

- Evangelize the New Stream Media offering in dentsu, meet with client leads to proactively solution partnerships and new advertiser endeavors

Strategic Consulting & Innovation

- Champion innovation across audience strategy, measurement, AI, automation, and media technology

- Bring emerging industry trends and best practices to our client teams

- Lead initiatives focused on retail media growth, operating model evolution, and business transformation

Operational Excellence

- Partner with Group Directors to develop scalable operating models, processes, and governance frameworks

- Partner with Program Leadership, Account Management, Analytics, and Operations teams to improve efficiency and execution

- Drive automation and workflow improvements that support long-term growth

Cross-Functional Leadership

- Align Retail Media, Enterprise Media, Loyalty, Analytics, Data, and Creative teams around common goals

- Leverage the full breadth of dentsu capabilities to drive client success and business growth

- Support new business opportunities, strategic initiatives, and capability expansion efforts

Team Leadership

- Direct management of the agency RMN support teams across Account Management and Media Operations

- Lead and mentor a high-performing cross-functional team

- Build capabilities, develop future leaders, and foster a culture of innovation, accountability, and collaboration

- Partner with NSM leadership on organizational planning and talent development

Qualifications

- 10+ years of experience in retail media, media strategy, digital advertising, consulting, or related fields

- 5+ years of experience directly within retail media, grocery retail preferred

- Experience leading large-scale client relationships and executive stakeholder engagement

- Strong knowledge of retail media monetization, enterprise marketing, audience strategy, and advertiser needs

- Demonstrated success driving revenue growth, operational transformation, and organizational change

- Experience working across cross-functional teams and complex client organizations

- Excellent leadership, communication, and strategic planning skills

- Familiarity with media platforms, retail media technologies, measurement solutions, and retail data ecosystems

The annual salary range for this position is $158,750 - $215,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,

• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick an