Sales Development Representative (SDR)

The Sales Development Representative (SDR) is the process-driven engine of our lead generation machine — and the right person for this role knows exactly what that means. If you've built your early career inside a large, structured organization and you're ready to take everything you've learned and actually own something, this is your next move.

As Bridgeway's first SDR, you won't be just inheriting a lead gen playbook — you'll be part of taking it to the next level. You'll bring the discipline you've honed in structured environments and apply it where it matters most: establishing a repeatable lead generation process, executing a defined script on every outbound interaction, and capturing clean, complete data in the CRM after each touch. There's no ambiguity here — just clarity, consistency, and the satisfaction of knowing your output directly fuels the entire revenue pipeline. This is a rare early-career opportunity to be the person who built the function, not just worked in it.

This is a remote position with minimal overnight travel. East coast candidates preferred.
Key Responsibilities
Lead Generation & Outreach

- Execute the full defined lead generation process: list pull → research → call → email follow-up → CRM log, for every prospect in the assigned territory.

- Make 60–80 outbound calls per day following the approved call script; conduct multi-touch cadences (call + email + LinkedIn) on all priority accounts.

- Qualify inbound leads generated by marketing using the standard qualification script and route sales-ready opportunities to the assigned Account Executive within 24 hours.

- Research target accounts and contacts to personalize the script's open and pain-point sections without deviating from qualification structure.

Script Adherence & Quality

- Follow Bridgeway’s lead gen call script verbatim for all required fields; use approved rebuttals for common objections.

- Participate in weekly call review sessions — calls are recorded and scored against the script rubric by sales leadership.

- Complete script certification for any new script version within 5 business days of release before using it in the field.

Data Integrity & CRM

- Log every call outcome, contact field, and disposition in HubSpot immediately after each interaction — no end-of-day batching.

- Maintain 95%+ CRM field completion rate as audited weekly by Sales Ops; resolve flagged records within 48 hours.

- Surface data anomalies (duplicate contacts, wrong industry codes, stale phone numbers) to Sales Ops using the defined data quality process.

- Contribute to weekly pipeline data reviews by ensuring assigned segment's contact and activity data is accurate and current.

Collaboration & Continuous Improvement

- Collaborate with Account Executives on account prioritization and handoff quality; participate in weekly AE-SDR syncs.

- Share script objection patterns and market intelligence with the team in the shared feedback log after each calling block.

- Meet and exceed monthly quotas for qualified meetings booked and sales-qualified opportunities (SQOs) created.

Requirements

- 1–3 years of experience in a sales, business development, or high-volume customer-facing role (SDR/BDR experience strongly preferred)

- Comfortable being first, operate without peer SDRs to benchmark against, contribute to setting the standard and discipline

- Demonstrated ability to follow a structured process consistently, where scripts are not viewed as a constraint, but rather as a competitive advantage

- Excellent verbal communication skills with the ability to follow a script naturally and handle objections using approved rebuttals without sounding robotic

- Strong CRM discipline — experience logging calls, contacts, and dispositions in a CRM in real time

- Comfort with high call volume and the ability to sustain energy and script adherence through a full calling block

- Constructive feedback orientation and ability to articulate what is and is