Paid Ads Specialist

About Grandir Solutions

Grandir Solutions is a full-service digital marketing agency specializing in SEO, AEO, and lead generation for home services contractors — roofing, HVAC, plumbing, pest control, and more. We're a lean, fast-growing team, and we need a Paid Ads Specialist who can build and manage campaigns that drive real, measurable leads for our clients.
The Role

We're hiring a full-time, remote Paid Ads Specialist (Meta + Google) to own paid media strategy and execution across our client portfolio. You'll build, launch, and optimize campaigns across Google Ads, Local Services Ads, and Meta — owning performance from budget to booked job. You'll work closely with our account management team to make sure paid results align with client goals.
What You'll Do

- Build and launch campaigns. Set up and manage Google Ads (Search, PMax), Local Services Ads, and Meta campaigns for home services clients across multiple markets.

- Optimize for performance. Monitor spend, CPL, and lead quality daily; adjust bids, budgets, targeting, and creative to hit client cost-per-lead targets.

- Own tracking and reporting. Set up conversion tracking (call tracking, form fills, GA4), maintain clean data, and deliver clear monthly performance reports clients can actually understand.

- Write and test ad creative. Draft ad copy, coordinate creative assets, and run structured A/B tests to improve CTR and conversion rates.

- Manage budgets across accounts. Allocate and pace spend across a portfolio of client accounts without overspending or underdelivering.

- Partner with account managers. Communicate performance, flag issues early, and recommend strategy shifts based on what the data shows.

- Stay sharp. Keep up with platform changes, new ad formats, and what's working in home services lead gen.

What We're Looking For

- 2+ years hands-on experience managing Google Ads campaigns; LSA and Meta experience a strong plus

- Experience in home services, local lead gen, or agency environments is a strong plus

- Comfortable owning accounts end-to-end — strategy, build, optimization, reporting — without heavy hand-holding

- Data-driven; you make decisions based on CPL and lead quality, not vanity metrics

- Strong communicator who can explain performance to non-technical clients and teammates

- High sense of urgency — wasted spend is wasted money, and slow reactions cost clients leads

- Self-starter who thrives in a lean, remote, fast-paced environment

Nice to Have

- Google Ads certification

- Experience with call tracking platforms (CallRail or similar) and GA4

- Familiarity with landing page optimization and CRO basics

- Experience managing $50k+/month in aggregate ad spend

What We Provide

- Growth opportunities in the first 6–12 months

- Remote/hybrid work opportunities

- Paid-time off

- Monthly and quarterly incentives

- Annual company trip(s) — previous locations include Scottsdale & Cancun

- 24/7 gym & sauna access (WI-based only)

Originally posted on Himalayas