Growth Lead

This is a remote position.
- Own and execute Rayda 's growth strategy across acquisition, activation, conversion, retention and expansion.
- Design, prioritise and run end-to end growth experiments to identify scalable growth opportunities.
- Optimise onboarding, product activation, usage and free to paid conversion.
- Analyse product and user behaviour data using tools such as PostHog to identify growth opportunities and friction points.
- Develop and optimise lifecycle campaigns, in product nudges and upgrade journeys using tools such as Customer.io.
- Test acquisition and growth channels and scale initiatives that demonstrate measurable impact.
- Establish and track key growth metrics, including activation, conversion, retention, usage and expansion.
- Build a repeatable library of growth experiments, insights and proven growth levers.
- Work closely with Product, Data and Commercial teams to translate insights into growth initiatives.
- Continuously identify, test and implement opportunities to improve Rayda 's product led growth and revenue performance.
Requirements

- 4–7 years of experience in growth, product growth or a related role, preferably within B2B SaaS.
- Proven experience designing and executing growth experiments end to end.
- Hands on experience with onboarding, activation, conversion and product adoption.
- Experience with self serve or freemium SaaS growth models.
- Strong data analysis skills, with the ability to independently analyse product funnels and user behaviour.
- Experience with PostHog and Customer.io or comparable tools.
- Strong understanding of lifecycle marketing, experimentation and conversion optimisation.
- Demonstrated ability to work effectively with Product, Data and Commercial teams.
- Strong analytical thinking, ownership and execution skills.
Benefits

Why Join Rayda ? Be part of a mission-driven company shaping the future of work and sustainability. Work with a globally distributed, ambitious, and collaborative team.

Originally posted on Himalayas