Events Manager(home-based)

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Job title: Events Manager - APAC Regulatory Services

Reports to: Head of APAC Marketing - Regulatory Services
Purpose of the role:

The Events Manager – APAC Regulatory Services will play a key role in driving the growth and success of BSI ’s event portfolio — including in-person, hybrid, and virtual events. This role focuses on increasing event participation, maximising lead generation, and ensuring high-quality event execution that enhances brand engagement and supports the organisation’s overall marketing goals.

The successful candidate will take ownership of planning, managing, and delivering both BSI -hosted and third-party events, ensuring all activities meet BSI ’s compliance standards, quality benchmarks, and best practices.
Key Responsibilities & Accountabilities:
Event Planning & Execution

- Plan, coordinate, and deliver high-quality events from concept through to completion, ensuring an excellent attendee experience.

- Manage event logistics, budgets, and vendor relationships to deliver cost-efficient and compliant events.

- Oversee administrative processes, including purchase orders, invoice management, and budget tracking.

- Collaborate with the Global Events team to maintain accurate records and event databases.

- Provide on-site support and coordination for key events as required.

- Lead cross-functional event projects, ensuring clear communication, stakeholder engagement, and alignment throughout the event lifecycle.

- Manage and maintain event-related materials, inventory, and assets (e.g., booths, roll-up banners, merchandise, etc.).

Campaign Planning & Delivery

- Work with the Marketing Managers, Marketing Executives, Technical Experts and Events Managers to plan, schedule and deliver a year-round calendar of event campaigns.

- Develop and execute integrated marketing campaigns to drive event awareness, registrations, and engagement across the marketing mix, including email, content, social, PR, ads, and trade media, tailored to event promotion.

- Create compelling content and assets for event promotion (landing pages, registration forms, promotional materials, collateral).

Measurement & Analysis

- Track and analyse event performance metrics (registrations, attendance, leads, conversions).

- Use analytics tools (CRM, Google Analytics, Pardot, LinkedIn Ads, etc.) to evaluate events and campaigns effectiveness and optimise future event marketing activities and identify opportunities for improvement.

- Gather, analyse, and communicate event outcomes, attendee feedback, and key insights to Marketing, Events, Sales, and RS teams to inform future event planning and continuous improvement.

Communication & Collaboration

- Foster cross-functional collaboration to ensure alignment and consistency in event messaging and execution.

- Share event learnings, outcomes, and best practices across the business to foster continuous improvement.

- Stay informed on new event marketing trends, tools, and best practices to enhance campaign delivery.

Language Requirements
- Native speaker of Korean, Excellent level of written and spoken Business English; Mandarin Chinese and/or Japanese advantageous.

Travel Requirements
- Up to 20% travel may be required to support event delivery.

Knowledge and Experience (e.g. Type, level):

- 5+ years’ experience executing marketing campaigns with a strong focus on events, event management .

- Proven experience in lead generation and campaign management across digital and offline channels.

- Experience working within large, global, matrixed organisations

- Experience working with event organisers and supporting event logistics

- Strong written and verbal communication skills

- Proficiency in marketing tools such as Pardot, CMS, CRM, Google Analytics, and LinkedIn Ads.

Skills and Abilities (e.g. Teamwork, IT, Communication, Relationships):

- Strong organ