Demand Generation Manager (LATAM, Remote)

We're hiring a Demand Generation Manager to own marketing-sourced pipeline for a fast-growing fintech software company from San Francisco, CA. You'll lead account-based marketing, paid media and events, and report one pipeline number that Sales and Marketing both trust.
What you'll do

- Own the marketing-sourced pipeline number and a funnel definition agreed with Sales

- Run account-based marketing against a defined target list, measured on qualified meetings booked

- Allocate paid budget across channels by cost per outcome

- Plan and run the annual event and webinar program, remotely

- Lead the demand team and hold agencies to written KPIs

- Use AI tooling across research, personalization, content and campaign analysis

You may be a fit if

- You have 8+ years in B2B demand generation, including at least 4 years marketing to the US market

- You've owned demand generation through a growth stage of roughly $2M to $3M to $10M+ ARR

- You've personally carried a marketing-sourced pipeline target and reported it to leadership

- You've run account-based demand against a finite list with a meeting or demo target

- You've owned a B2B paid budget with cost-per-outcome accountability, and you're effective with a focused budget

- You've owned a B2B conference and event portfolio with a budget and pipeline target

- You have cross-sell or expansion demand experience

- You use AI tooling routinely and can show what you shipped with it

- You've managed at least 2 direct reports for 2+ years and held an agency to KPIs

- You're fluent in English, spoken and written: you'll present on webinars and write copy

- You've marketed a considered, multi-stakeholder B2B purchase with a long sales cycle

- You have a stable track record, with tenures of 18 months or more

Nice to have

- Experience building agent or automation workflows for marketing

- Answer-engine optimization (AEO) experience

- Experience running AI-platform ad channels as a paid channel

- Fintech experience (a bonus, never a requirement)

- A network among industry conferences, associations and trade media

- Experience with EOS, OKRs or a similar scorecard-driven cadence

- HubSpot depth and ABM tooling

- Experience standing up a customer advisory board or council

What we offer

- Full-time, fully remote role, no travel required

- Competitive compensation with a bonus

- Real authority over channel mix and budget

- Direct work with marketing leadership in a small team

Originally posted on Himalayas