Copywriter - Freelance
π₯ Please note that fluency in French is required, as it is our main business language. English is considered our secondary working language.
π
Start date
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ASAP - urgent hire
π‘ Contract type
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Freelance , full-time
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Seniority: Mid-to-senior level
π Location
- 100% Remote (Europe)
πΌ About the role
DotWorld is a fast-growing Venture Builder and SaaS Studio that designs, launches and scales several SaaS products in parallel. One of our products is a gamified micro-learning and AI literacy platform , and all of its content - courses, modules, acquisition funnels, website, emails - is AI-generated at scale .
That is exactly where the challenge sits: the volume of content we ship keeps growing, and editorial quality has to keep up. We are looking for a FR/EN Copywriter to become the guardian of the product's editorial quality . You proofread, correct and rewrite everything that goes out: nothing ships without your eyes on it .
The role goes well beyond proofreading. Our acquisition funnels are real conversations with the user : writing them takes a genuine understanding of user psychology and phrasing that sounds natural, never machine-made. You also work upstream , tuning the instructions and prompts of our content-generation AI to raise quality at the source.
Over time, you define the brand's tone of voice and become the soul of the product. This is a founding role , with direct, measurable impact on product clarity, conversion and the business.
π₯ The team
You will work directly with Charles , the product's founder and your direct manager , who currently carries product, tech, data and copy on his own. Your arrival takes an entire slice of that off his plate.
The team is being built : you would join alongside other freelancers (design, dev, growth, learning design). Lean structure, fast decisions, strong autonomy expected - you are in direct contact with the decision-maker, with no layers in between.
π» Your responsibilities
Editorial quality of AI-generated content
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Proofread, correct and rewrite AI-generated content (courses and micro-learning modules) in French and English
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Sign off editorially on everything that ships: you are the last filter before it goes live
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Tune the instructions and prompts of our generation AI to improve quality at the source
Acquisition & conversion
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Write and optimise conversational acquisition funnels : user psychology, natural phrasing, conversational flow
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Review website and email copy through a marketing and conversion lens
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Iterate based on results : what converts, where people drop off
Brand & tone of voice
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Define and document the product's tone of voice : an FR/EN style guide aligned with our users
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Bring that voice to life across every touchpoint: product, website, emails, acquisition
Tooling & working with engineering
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Work with engineers to design and refine the content generation and review pipelines
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Partner with design and engineering to build the tools that make your own work easier
Your first months
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Rewriting the website copy
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Writing the acquisition funnel copy
- Reviewing existing courses
- Tuning the generation AI
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A documented FR/EN tone of voice guide
β About you
Experience
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Seniority: mid-to-senior level
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3-5 years minimum in conversion copywriting and/or UX writing
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Experience in a SaaS startup or on a B2C digital product
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Experience editing AI-generated content
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Comfortable with acquisition funnels and email marketing
- Experience in edtech
Technical skills
- Conversion-driven copywriting
- UX writing
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Bilingual FR/EN writing at native level in both languages
- Prompting and working with LLMs
- Email marketing
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Working knowledge of SEO
Soft skills
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Strong autonomy : the structure is lean, everything is still to be built
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User empathy : you write for the person reading, not for yourself
- Product sense
- Uncompromising editorial rigour
This role requires you to be in France. If that means relocating or flying in, it is worth checking fares before you commit to a start date.
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