Content & Social Media Lead

Category: Marketing

Location: Cairo AI Qahirah Egypt

Dot IT, a growing digital marketing agency serving international clients, is expanding its Social Media department.

We are looking for a Content & Social Media Lead to own the strategic direction of social accounts, guide the execution team, and ensure content aligns with business goals and KPIs.

This is a strategic leadership role , not a posting or scheduling role, managing multiple client accounts and collaborating closely with Performance, Design, and Account Management teams.

Key Responsibilities
Social Media Strategy & Planning

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Develop strategies, content pillars, and monthly frameworks aligned with business goals.

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Identify campaign opportunities and ensure platform-specific alignment.

Creative Direction

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Lead ideation, campaign concepts, and storytelling direction.

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Guide design team while maintaining a consistent brand voice.

Team Leadership

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Supervise and mentor Social Media and Content Executives.

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Review content calendars and ensure quality standards.

Performance Collaboration
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Align strategy with KPIs, review reports, and adjust based on insights.

Client Interaction
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Present strategies to clients and handle high-level feedback.

Requirements
Required Experience

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4–6 years in social media management, preferably in an agency.

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Proven experience managing multiple client accounts and presenting strategies.

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Strong background in content strategy and campaign ideation.

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Experience with international/GCC clients preferred.

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Familiarity with paid social campaigns is a plus.

Required Skills & Candidate Profile

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Strategic thinker with the ability to translate business goals into content direction.

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Strong leadership, mentoring, and project management skills.

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Clear English communication; structured, organized, and deadline-oriented.

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Able to guide creative direction without micromanaging.

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Confident presenting ideas to clients and understands how content supports revenue and brand positioning.

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Comfortable working remotely and thinks in campaigns, not posts.

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Expertise in social media analytics and KPIs.

Key Performance Indicators (KPIs)

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Client strategy approval rate and satisfaction.

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Consistency and quality of monthly plans.

- Engagement and growth improvements.

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Reduced revision cycles through clear planning.

- Team development and quality control.

Benefits
What We Offer

- Remote work environment.

- Exposure to international clients.

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Clear growth path toward department leadership.

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Performance-driven culture with structured systems.

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Cross-functional collaboration across teams.

Details
Originally posted on Himalayas