Communications Executive – Influencer Engagement

Communications Executive - Influencer Engagement

Job Type: Full-Time
About TM Forum

TM Forum is the global industry member alliance for telco and tech companies with over 800 communication service providers, vendors, hyperscalers, consultancies and system integrators, including the world’s top ten CSPs and top three hyperscalers. We aim to return the telco sector back to growth, through a move to AI-enabled agility and efficiency delivered by our three industry Missions: Composable IT & Ecosystems, Autonomous Networks, and AI and Data.

Our Missions are delivered through a flywheel of capabilities: Insight, Innovate, Collaborate, Educate and Scale, which are all brought to live through a global, year round program of digital and in person events.

Role overview:

This is a newly created role designed for the AI era of communications.

Reporting to the Head of Communications, the Communications Executive will help grow TM Forum 's influence across internal and external audiences by building advocacy programs, creating shareable content, supporting influencer engagement and enabling employees, members and industry voices to amplify key messages.

The role combines elements of external communications, social media, internal communications and employee advocacy, and content creation. You will work across TM Forum 's global community of members, media partners, executives and employees to increase awareness, engagement and advocacy around our strategic priorities, events and industry initiatives.

This is an ideal opportunity for someone with 2-5 years’ communications experience who enjoys storytelling, social media, community building and finding creative ways to extend the reach of great content.

Key Responsibilities

Advocacy and Influencer Engagement

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Support the development and delivery of TM Forum 's influencer and advocacy strategy.

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Build and maintain relationships with member advocates, industry influencers, media partners and community champions.

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Identify opportunities to amplify TM Forum content through trusted external voices.

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Coordinate advocacy activities around major campaigns, research launches and industry events.

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Track influencer engagement and advocacy performance to identify new engagement opportunities.

Employee Advocacy and Internal Engagement

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Help foster a culture of advocacy across TM Forum 's global workforce.

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Develop toolkits, messaging and content packs that make it easy for advocates and stakeholders to share TM Forum stories.

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Support internal communications activity that keeps teams informed, engaged and connected to business strategy and priorities.

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Contribute content and communications support for internal channels and programs

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Work with colleagues across departments to source stories, wins and updates that strengthen employee engagement.

Events, Campaigns and Community Support

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Support communications and advocacy programs around TM Forum 's flagship events and initiatives.

- Help deliver media sponsor programs.

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Develop event content, promotional assets and advocacy materials that encourage employee participation and amplification.

Executive Communications Support

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Work closely with the Head of Communications and External Communications Manager to build executive profiling programs.

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Assist with speaker programs, social strategy, media opportunities and content to grow executive profiles as industry influencers.

Measurement and Reporting

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Monitor advocacy, social and engagement metrics.

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Produce regular insights reports on content performance, audience engagement and GEO.

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Use data and insights to recommend improvements and identify new opportunities.

Skills and Experience

Essential

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2–5 years' experience in a communications, social media (particularly LinkedIn and YouTube), PR, content, internal communications or related roles.

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Excellent written and verbal communication skills.

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Strong co