AP Web Editorial and Content Strategist

AP Web Editorial and Content Strategist

College Board - AP&I  

Location:  This is a remote role. Candidates who live near CB offices have the option of being fully remote or hybrid (Tuesday and Wednesday in office). All CB employees are required to occasionally travel to meet in person for business purposes.

Type: This is a full-time position  

About the Team:

The Advanced Placement team supports College Board in serving more than seven million students a year as they prepare for a successful transition to college through programs and services in college readiness and college success — specifically through the Advanced Placement (AP) Program. With more than 40 courses in a variety of subject areas, we are committed to promoting innovation, equity, and excellence for generations of students.

The AP Web Content team is responsible for defining and executing content strategy across a large, interconnected set of AP digital properties. We work closely with stakeholders across the AP Program and College Board to translate program goals into clear, user-friendly web content that supports students and educators. Our team balances big-picture content strategy with day-to-day execution—organizing information, creating content, and ensuring it’s easy to find and use. In a fast-paced, high-volume environment, we help bring consistency and clarity to the AP web experience.

About the Opportunity:

Under the direction of the AP Web Content Manager, the AP Web Editorial and Content Strategist is a senior individual contributor responsible for shaping and executing content strategy across AP and Pre-AP web properties. This role ensures that content is user-centered, cohesive, scalable, and aligned with AP program goals.

This position plays a critical role in supporting the launch of new AP course content, as well as ongoing course and exam revisions, within a large and complex web ecosystem. The strategist will partner closely with stakeholders across the AP Program and College Board to transform complex, interdependent inputs into clear, effective digital experiences.

This role requires a balance of strategic thinking and hands-on execution, with a strong emphasis on content structure, findability, and long-term sustainability.

In this role, you will:

Content Strategy and Structure (25%)

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Own and drive editorial and content strategy for key areas of AP web properties, ensuring content is organized, scalable, and aligned with user needs and business goals.

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Define where and how new content should live within an increasingly large and complex site, balancing user needs, SEO/findability, and maintainability.

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Guide information architecture, content models, taxonomy, and metadata decisions in collaboration with cross-functional partners.

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Structure and shape page-level experiences (hierarchy, flow, messaging) to improve usability and engagement.

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Identify content gaps, redundancies, and opportunities for consolidation or improvement across AP web properties.

Content Creation and Execution (60%)

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Translate complex, ambiguous, or inconsistently developed stakeholder inputs into clear, structured, and effective web content.

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Lead content planning across the full lifecycle—from early concept and planning through launch—including defining content requirements, conducting content audits, drafting and editing content, determiningoptimal content strategy/placement, performing quality control and maintaining ongoing optimization.

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Create and edit high-quality web content, ensuring clarity, consistency, and adherence to brand and editorial standards.

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Work within the CMS to publish and maintain content, ensuring accuracy and timeliness.

Stakeholder Partnership & Content Operations (15%)

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Partner with stakeholders to clarify goals, resolve ambiguity, and drive alignment on content direction.

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Contribute to and help evolve content governance, standards, a