Account Executive
Account Executive β Digital Marketing Sales & Closing | GoHighLevel | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Eastern Time (ET) Business Hours
Industry: Digital Marketing Agency
About the Role
At Pavago , one of our clients, a digital marketing agency serving U.S.-based businesses, is hiring an experienced Account Executive to manage the sales process from the first conversation through close.
This is a consultative sales role , not a scripted sales position. Youβll engage inbound leads, conduct discovery calls, uncover business challenges, recommend relevant digital marketing solutions, handle objections, negotiate, and take full ownership of qualified opportunities through closing.
Youβll also manage your pipeline directly in GoHighLevel (GHL) , maintaining accurate records and consistent follow-up so qualified opportunities continue progressing.
If youβre a confident closer who understands how to lead discovery conversations, identify real business pain points, and turn inbound interest into new clients, this role is a strong fit.
What Youβll Own
Inbound Sales & Lead Qualification
- Respond promptly to inbound leads across phone, email, and other channels
- Qualify prospects based on their needs, challenges, and fit
- Conduct structured discovery and sales calls
- Ask effective questions to uncover:
- Business goals
- Current challenges
- Marketing pain points
- Growth priorities
- Understand what prospects are trying to accomplish before recommending a solution
- Determine which opportunities should progress through the sales process
- Maintain a professional and responsive experience from the first interaction
Consultative Selling & Closing
- Lead consultative sales conversations rather than relying on rigid scripts
- Recommend appropriate digital marketing solutions based on prospect requirements
- Clearly communicate the value of services including:
- SEO
- Paid advertising
- Web development
- Related digital marketing solutions
- Handle objections confidently and professionally
- Navigate negotiations with qualified prospects
- Maintain momentum throughout the sales process
- Take ownership of opportunities through final close
- Help prospects understand how proposed solutions address their specific business challenges
Pipeline Management
- Own opportunities from initial contact through close
- Maintain consistent follow-up with active prospects
- Identify stalled opportunities and determine appropriate next steps
- Re-engage prospects when appropriate
- Prioritize leads based on:
- Urgency
- Fit
- Sales readiness
- Likelihood to close
- Maintain visibility into upcoming follow-ups and active opportunities
- Ensure qualified prospects do not fall through the cracks
- Consistently move opportunities toward a clear outcome
GoHighLevel CRM Management
- Manage the sales pipeline in GoHighLevel (GHL)
- Maintain accurate:
- Lead information
- Contact notes
- Sales activities
- Follow-up tasks
- Pipeline stages
- Track conversations and next steps
- Keep CRM records current after prospect interactions
- Maintain accurate sales activity and pipeline reporting
- Use GHL consistently as the source of truth for sales opportunities
- Ensure no qualified opportunity is overlooked due to incomplete CRM management
Client Communication
- Build strong relationships with prospective clients
- Communicate confidently with U.S.-based business owners and decision-makers
- Clearly explain digital marketing services in business-focused language
- Understand prospect concerns and respond with relevant solutions
- Build credibility throughout the sales process
- Maintain professional communication across calls, email, and follow-ups
- Create a strong prospective-client experience from discovery through close
Requirements
-
3+ years of experience in inbound sales, business development, account executive, or a similar closing role
- Proven
This role requires you to be in South Africa. If that means relocating or flying in, it is worth checking fares before you commit to a start date.
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