SEO Specialist

Job Responsibilities:

- Develop and implement SEO strategies to grow our client's market through content and techniques that increase traffic and engagement.

- Implement, evaluate, and report on offsite SEO, specifically for Baidu and Google.

- Implement, evaluate, and report on onsite SEO.

- Conduct keyword research and competitive analysis to identify opportunities for growth.

- Monitor and report on SEO performance metrics and KPIs.

- Stay up to date with the latest SEO trends, algorithm updates, and industry best practices.


Job Requirements:

- Strong understanding and passion for SEO.

- Must be proficient in Mandarin.

- In-depth knowledge of Baidu and the Chinese market.

- Extensive knowledge of China SEO, especially Baidu.

- Proficiency in AI tools and their application towards SEO.

- Good marketing sense in terms of new trends and topics for content generation and keyword strategy.

- Extensive experience with SEO tools such as Google Analytics, SEMrush, Ahrefs, and Moz.

- Minimum of 3-5 years of experience in SEO.

- Strong analytical skills to understand ranking algorithms and interpret data.

- Excellent communication and team management skills.

- Ability to work in a fast-paced and dynamic environment.

- Basic understanding of China SEO requirements in terms of IT infrastructure.

Originally posted on Himalayas