Senior CRM Developer

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The (REMOTE) Senior Dynamics 365 CRM Developer is responsible for designing, developing, supporting, and continuously enhancing Mattress Firm 's enterprise CRM ecosystem, built on Microsoft Dynamics 365 Customer Engagement (Sales, Customer Service, and Omnichannel), Microsoft Power Platform, Copilot Studio, and Azure services. This role serves as the senior technical contributor for CRM application development, integrations, customizations, and platform extensibility supporting store operations, contact center sales and service teams, eCommerce customer engagement, and AI-powered customer interactions. The Senior Dynamics 365 CRM Developer will lead the design and review of source code, custom applications, integrations, APIs, automations, chatbot solutions, and platform enhancements while ensuring scalability, security, maintainability, and alignment with Mattress Firm 's modern technology architecture. The role partners closely with business stakeholders, architects, product owners, and development teams to maximize the value of Dynamics 365,DreamHub, Copilot Studio, Power Platform, and related Microsoft technologies.

Essential Responsibilities

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Application Development & Technical Leadership:

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Design, develop, configure, and support Microsoft Dynamics 365 Customer Engagement solutions across Sales, Customer Service, and Omnichannel capabilities.

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Lead development and customization activities across Dynamics 365, Dataverse, Power Platform, and associated Microsoft technologies.

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Develop custom server-side logic usingC# Dataverse plug-ins,custom workflow activities, custom APIs, and Power Platform solution components while following Microsoft-supported patterns.

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Develop and support client-side extensions using JavaScript/TypeScript, command bar customization, form scripting, PCF controls where applicable, and Dataverse Web API calls.

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Review, approve, and mentor development efforts performed by internal and external developers to ensure adherence to coding standards and architecture principles.

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Perform technical code reviews, enforce engineering standards, and ensure changes are secure, supportable, performant, and aligned to CRM platform governance.

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Use Azure DevOps for source control, work item management, pull requests, build/release pipelines, deployment tracking, and documentation of development assignments.

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CRM & Clienteling Platform:

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Supporting the integration betweenDreamHubclientelingsolutions and Dynamics 365 Customer Engagement.

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Develop enhancements that improve customer engagement, sales execution,clientelingcapabilities, and service experience across retail stores and contact center channels.

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Partner with Sales, Customer Care, Retail Operations, Marketing, and Digital teams to deliver CRM capabilities that improve customer acquisition, retention, and service outcomes.

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Copilot Studio & AI Solutions Design:

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Develop, and enhance Copilot AI-powered customer service a