Sales Development Representative
Sales Development Representative (SDR) – Outbound Sales, Cold Calling & Lead Generation | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours — aligned with prospect time zones
About the Role
At Pavago , one of our clients is hiring a Sales Development Representative (SDR) to generate qualified pipeline through outbound prospecting, cold calling, email outreach, and lead generation.
This is a high-performance, activity-driven sales role where you’ll identify ideal prospects, execute multi-channel outreach, qualify opportunities, and book meetings for Account Executives.
As the first point of contact with prospective customers, you’ll directly influence both pipeline growth and brand perception .
If you’re resilient, confident on the phone, comfortable with high-volume outreach, and motivated by measurable sales targets, this role is a strong fit.
What You’ll Own
Outbound Prospecting & Lead Generation
Build targeted prospect lists using:
- LinkedIn Sales Navigator
- Apollo
- ZoomInfo
- Crunchbase
Research:
- Target accounts
- Decision-makers
- Industries
- Buyer personas
- Business pain points
Use research to personalize outreach and improve response rates.
Cold Calling & Multi-Channel Outreach
Execute approximately 60–100 outbound touchpoints per day across:
- Cold calls
- Cold emails
- LinkedIn messages
- Video outreach
Conduct approximately 30–40 cold calls daily .
You’ll:
- Open conversations confidently
- Use structured sales scripts
- Handle common objections
- Qualify prospect interest
- Personalize messaging
- Move qualified prospects toward booked meetings
Outreach Sequences & Campaign Management
Build and manage structured outbound cadences, typically:
- 5–10 touchpoints
- Over 10–15 days
- Across multiple communication channels
Test and optimize:
- Subject lines
- Email copy
- Messaging angles
- Personalization
- CTAs
- Follow-up sequences
Monitor results and continuously improve outreach based on response and meeting-booking performance.
Lead Qualification & Meeting Booking
Qualify prospects based on:
- Business needs
- Pain points
- Role and decision-making authority
- Company fit
- Timing and interest
Book qualified meetings and provide Account Executives with clear prospect context and handoff notes.
CRM & Pipeline Management
Maintain accurate records in platforms such as:
- Salesforce
- HubSpot
- Zoho CRM
Log:
- Calls
- Emails
- Prospect interactions
- Qualification notes
- Lead stages
- Follow-up activity
Maintain strong pipeline hygiene by closing stale leads, refreshing prospect lists, and keeping contact information accurate.
Sales & Marketing Collaboration
Work closely with:
- Account Executives
- Sales leadership
- Marketing teams
Share insights around:
- Prospect objections
- Lead quality
- Messaging effectiveness
- Market feedback
- Conversion opportunities
Help improve outbound strategy based on real prospect conversations.
What Makes You a Strong Fit
You:
- Are confident making cold calls
- Are resilient and comfortable with rejection
- Enjoy working toward clear KPIs and quotas
- Communicate effectively across phone, email, and LinkedIn
- Know how to personalize outreach instead of relying entirely on generic sequences
- Are disciplined with follow-ups
- Stay organized in high-volume sales environments
- Use performance data to continuously improve
Required Experience & Skills
-
1–2+ years of experience in:
- SDR roles
- BDR roles
- Outbound sales
- Lead generation
- Similar prospecting roles
- Hands-on experience with:
- Cold calling
- Cold email
- Prospecting
- Pipeline generation
- Meeting booking
- Familiarity with sales engagement platforms such as:
- Outreach
- Salesloft
- HubSpot
- Apollo
- Experience with CRMs such as:
- Salesforce
- HubSpot
- Zoho
- Strong written and verbal English communication
- Strong prospect research and personaliz