Regional Marketing Manager - Italy, Iberia, Eastern Europe
About The Role:
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As Regional Marketing Manager for Italy, Iberia and Eastern Europe at Enfuce , you'll play a key role in turning regional marketing into a growth engine that builds pipeline, strengthens our brand and supports our commercial ambitions across priority European markets.
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This is a hands-on role for someone who enjoys combining strategy with execution. You'll shape regional marketing plans while rolling up your sleeves to deliver campaigns, events, account-based marketing programmes and activations that create measurable commercial impact.
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You'll work closely with regional Sales teams to understand priority accounts and market opportunities, adapting Enfuce 's global campaigns and messaging to resonate with local audiences.
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This is a highly collaborative role, partnering with colleagues across Growth Marketing, Brand & Communications, Solutions Marketing, Partnerships and Commercial to connect regional activity with Enfuce 's wider go-to-market strategy.
What You'll Be Doing:
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Develop and execute regional marketing plans across Italy, Iberia and Eastern Europe that build pipeline, strengthen brand awareness and support commercial objectives.
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Adapt global campaigns, messaging and marketing initiatives for regional audiences and customer needs.
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Partner closely with regional Sales teams to identify target accounts and align marketing activity with commercial priorities.
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Develop and execute account-based marketing programmes for priority enterprise accounts, creating tailored campaigns that support engagement throughout the buying journey.
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Plan and deliver regional events including industry conferences, executive roundtables, customer events and partner activities.
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Execute demand generation campaigns that create qualified opportunities and nurture prospects through the sales funnel.
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Collaborate with Growth Marketing, Brand & Communications and Solutions Marketing to execute global initiatives effectively at a regional level.
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Work with Enfuce 's Partnerships team and local partners on joint marketing initiatives that extend our reach.
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Define success measures across campaigns, events and ABM programmes, using performance data to optimise activity and demonstrate commercial impact.
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Share regional insights and recommendations that help improve future marketing and go-to-market strategies.
What You'll Bring:
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Five or more years' experience in B2B marketing, ideally within SaaS, fintech or payments.
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Strong, demonstrable experience developing and executing account-based marketing programmes for enterprise customers.
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Proven experience delivering regional marketing programmes that contribute to demand generation and pipeline growth.
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Strong experience organising and delivering high-quality events that create meaningful customer engagement and commercial impact.
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A hands-on approach with the ability to move comfortably between strategy and execution.
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Strong commercial awareness and experience partnering closely with Sales teams around target accounts and pipeline objectives.
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Excellent project management and organisational skills, with the ability to calmly manage multiple campaigns, events and stakeholders simultaneously.
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Experience measuring marketing performance and using data to optimise campaigns and demonstrate results.
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A collaborative mindset and the ability to build strong relationships across Sales, Marketing, Partnerships and other cross-functional teams.
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Excellent English communication skills. Italian, Spanish or other relevant regional language skills are highly desirable.
Why You’ll Love Working At Enfuce :
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High autonomy & ownership: We give you the freedom to own your work and trust you to make the best decisions for your projects.
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Top-tier talent: Join a team of industry experts and highly skilled professionals who are as passionate as you are about innovation.
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Unlimited growth potential: We support your am