Product Enablement Manager
About Us:
Pacvue is the leading Commerce Media OS, powering over $12B in advertising spend across 100+ global retail media networks including Amazon, Walmart, Target, Kroger, Instacart, Criteo, and CitrusAd. Powered by industry-leading AI and real-time data, Pacvue enables over 70,000 brands and agencies to maximize advertising performance, drive incrementality, and expand reach across the commerce universe from a single mission control. As of 2025, Pacvue powers 12% of total retail media ad spend worldwide excluding China. Combined with Helium 10’s SMB solutions, Pacvue delivers the industry’s most comprehensive platform for businesses of all sizes.
At Pacvue and Helium 10, great careers don’t just happen — they’re built. Here, you’ll rise as an industry leader, push the boundaries of innovation, own your journey, and thrive as part of an inclusive global community that’s redefining the future of commerce.
About the Role:
The Product Enablement Manager drives product training execution and commercial team readiness across Pacvue by producing high-impact resources and leading training programs to ensure that all customer success and sales team members have the knowledge and confidence to effectively position and sell Pacvue products. The Senior Product Enablement Manager serves as a key connector between product launches and commercial success.
Responsibilities:
Client-Facing Product Communications
- Own the development, quality, and timely publication of client-facing Product Release notes, articulating how product changes are framed and communicated to customers
- Own the client-facing Product Roadmap, curating and maintaining what is shared externally and ensuring it stays accurate, compelling, and aligned with GTM priorities
- Inform in-product guidance and best practices, partnering with Product to shape the messaging, tooltips, walkthroughs, and recommendations customers encounter inside the platform
- Serve as the trusted voice on product change for external contacts, influencing partners and clients toward accurate, consistent understanding of what is shipping and why
Product Training Delivery & Execution
- Independently design and deliver recurring product training programs spanning product capabilities, customer success stories, and narrative alignment, determining the most effective formats and methods
- Execute multi-format training delivery including live sessions, recorded modules, external partner and client sessions, and on-demand resources
- Translate strategic product positioning and messaging into practical training content
- Apply established measurement best practices to independently assess training effectiveness, using data to decide what's working and where to adjust
New Hire & Onboarding
- Develop and deliver product fundamentals training for new employees to accelerate time-to-productivity
Product Demo Workflows
- Create clear demo workflows and scenarios that showcase product value to customers and sales teams
- Support the escalation of demo issues and coordinate directly with the Product team on solutions
Training Performance & Metrics
- Track training engagement metrics and measure the business impact of enablement initiatives
- Identify product capability skills gaps and training needs
Skills & Qualifications:
- 8+ years of experience in training resources development and/or training program delivery, or a related field, including demonstrated success operating with significant autonomy
- Strong technical aptitude with the ability to learn complex SaaS products quickly and explain features clearly to diverse audiences
- Excellent written and verbal communication skills, with the ability to translate product complexity into clear, actionable messaging
- Demonstrated ability to influence and build alignment across teams and with external contacts such as partners and clients
- Proven ownership of client-facing product communications, such as release notes, product