PR Specialist

Responsibilities:

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Publications in External Media : Build relationships with media and journalists. Ensure consistent, high-quality publications in relevant outlets to establish brand credibility;

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Awards : Identify and apply for industry-relevant awards to boost visibility and enhance company reputation;

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Event Planning : Organize and plan events, aligning with PR and marketing goals. Develop communication strategies around key events for maximum exposure and engagement;

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Pitching Speakers : Proactively pitch company representatives as speakers at conferences, podcasts, and industry events;

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Personal Brand Development : Assist key company figures in building and promoting their personal brands through LinkedIn, expert content, and thought leadership;

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Review Platforms : Monitor and maintain communication on review platforms (G2, Trustpilot, etc.), ensuring positive brand representation;

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Sales Materials Development : Create sales materials such as case studies, media kits, and one-pagers to support PR and sales teams;

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Industry Organization Search & Evaluation : Identify and evaluate relevant industry bodies (TAG, IAB Tech Lab, etc.) for potential collaboration and membership;

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Speech Writing : Prepare speeches and presentations for executives, ensuring alignment with company messaging;

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Rebranding Initiatives : Manage external communication for rebranding efforts, including press releases, media outreach, and public perception management.

Hard Skills:

- Proven success in media pitching (6+ publications per year in Tier 1 media outlets);

- Experience executing a mix of free and paid PR activities (50/50 balance);

- Success in identifying and applying for relevant industry awards;

- Experience in personal brand development for key individuals;

- Minimum 2 years in a PR role, focusing on strategic communications and media relations.

- Fluent English (Upper Intermediate/Advanced);

Huge Plus:

- Knowledge of the AdTech landscape and organizations (TAG, IAB, VideoWeek, etc.);

- Experience with review platforms (G2, Trustpilot) and ensuring positive reviews;

- Event planning and PR event coverage, including post-event analysis;

- Expertise in rebranding strategies and aligning PR efforts with new branding initiatives;

- Strong speech-writing skills and experience preparing executives for speaking engagements.

Benefits :

- Flexible work setup: Choose between fully remote, hybrid, or office-based in Kyiv, Odesa, or Mykolaiv with refreshments/snacks and dedicated spaces for relaxation and leisure activities.

- Professional growth: Join a strong team, access courses and conferences, and utilize our electronic library for continuous learning.

- Performance-based annual salary reviews: Fair and competitive compensation tied to your work performance.

- Work-life balance: Enjoy 22 paid vacation days per year.

- Well-being support: Comprehensive medical insurance, paid sick leaves, and access to a corporate psychologist.

- Vibrant corporate culture: Offsite parties, celebrations, team-building activities, sporting events, and corporate gifts/bonuses.

Originally posted on Himalayas