Paid Search Specialist

Our client is a full-service digital marketing agency delivering high-performance digital experiences across strategy, creative, performance, CRM, and web. They partner with a wide range of businesses to drive scalable growth through data-driven digital solutions.

They are now seeking to hire a Paid Search Specialist to execute single-channel and multi-channel performance campaigns for a diverse portfolio of clients. In this hands-on role, you will leverage analytical insights to optimise marketing strategies, boosting sales and lead generation.
Job Responsibilities
Strategy & Campaign Execution

- Develop data-driven digital marketing strategies aligned with client business objectives

- Set up, manage, and optimise search campaigns within Google Ads

- Conduct, measure, and implement A/B tests for ad copy and targeting

- Evaluate budget levels and provide strategic recommendations to maximise campaign performance

Analytics & Technical Support

- Analyse campaign data within platforms and GA4 to determine winning strategies

- Prepare detailed performance analysis reports and optimisation recommendations on a monthly basis

- Manage landing pages and websites to install conversion tracking codes and pixels

Collaboration & Growth

- Work closely with clients and internal teams to strategise and execute high-performing campaigns

- Stay up-to-date with emerging paid advertising technologies and establish industry best practices

Requirements

- Minimum 3 years of experience building, managing, and optimising Google Ads campaigns

- Active Google Ads Certification

- Proven background working within an agency or in-house studio environment

- Hands-on experience using Google Analytics and GA4 for data interpretation

- Strong analytical skills with the ability to turn raw data into actionable campaign decisions

Nice-to-Have Skills

- Sound understanding of paid social platforms such as Meta, LinkedIn, TikTok, and Pinterest

- Basic web management experience related to tracking pixel implementation

- Experience supporting multi-channel digital strategy planning and execution

Benefits

- Permanent work-from-home set-up

- Dayshift (Australian Eastern Standard Time business hours)

- Full-time job

- HMO (STAFF only)

- Annual leave

- 13-month pay

- With Government mandated benefits

Originally posted on Himalayas