Head of Product Marketing

Lead product marketing for SaaS and hardware products in a remote start-up/scale-up, translating deep customer insights into compelling value propositions and GTM strategies that align product, sales, and marketing teams around a unified product vision.
Job Duties and Responsibilities
- Drive product-led growth and revenue targets

- Launch compelling GTM strategies for new products

- Increase customer adoption and retention rates

- Align cross-functional teams on product vision

- Deliver data-driven customer insights to stakeholders

Required Qualifications
- 10+ years in product marketing or related roles

- Experience marketing both SaaS and hardware products

- Proven track record in start-up or scale-up environments

- Deep understanding of customer-centric marketing

- AI-savvy with experience leveraging AI tools

- SaaS product marketing

- Hardware product marketing

- GTM strategy development

- Customer research & insights

- AI tools & platforms

- CRM & marketing automation

- Data analytics & reporting

- Product launch management

- Customer empathy

- Cross-functional collaboration

Jobs for Humanity is partnering with xg-ai to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life.

Company Name: xg-ai

Originally posted on Himalayas