Head of Global Marketing & Digital Growth

Dam Easy Flood Barriers | Remote | International Markets

Full-Time / Contract – Depending on Experience

Have you personally improved Shopify websites, increased online sales and led marketing campaigns with measurable results? We’d like to see your work.

Dam Easy supplies flood protection solutions to residential and commercial customers in over 80 countries. We’re looking for an experienced Head of Global Marketing & Digital Growth to strengthen our brand, improve website conversions and grow revenue across our international markets.

This is a senior, hands-on role. You’ll lead the strategy while also building pages, improving customer journeys and implementing changes.

What You’ll Be Responsible For

Marketing strategy and international growth

Lead a marketing plan focused on website sales, qualified enquiries and revenue.

Develop campaigns and dedicated website pages for markets including the USA, UK, Ireland, UAE and Australia.

Work with sales, internal resources and external agencies to turn marketing activity into commercial results.

Support residential, commercial and distributor customer journeys.

Shopify and conversion improvement

Personally build, edit and improve Shopify product pages and landing pages.

Improve mobile usability, enquiry forms, booking journeys and checkout performance.

Use customer behaviour, heatmaps and A/B testing to identify barriers to purchase and measure improvements.

Adapt messaging and customer journeys to different markets.

Paid advertising and lead generation

Develop and manage campaigns across Google, Meta and other relevant platforms.

Improve advertising creatives, targeting and campaign landing pages.

Track advertising spend, lead quality, customer acquisition costs and return on investment.

Increase qualified flood protection demonstration bookings and connect them with our CRM and sales process.

Brand, content and social media

Improve the quality and consistency of our website, marketing materials and social presence.

Develop content for LinkedIn, Facebook , Instagram, YouTube and other relevant channels.

Create or direct product demonstrations, videos, graphics, testimonials and case studies.

Produce materials that help customers, distributors and installers understand our products.

SEO and performance reporting

Improve technical SEO, regional search visibility and content discoverability, including AI-powered search.

Use GA4, Shopify analytics and other reporting tools to track performance.

Provide clear weekly reporting on revenue, conversions, qualified enquiries, campaign results and next actions.

Essential Experience

To be considered, you must have:

At least five years of relevant digital marketing or e-commerce experience, including senior responsibility for strategy and performance.

Hands-on Shopify experience, with examples of pages or websites you personally built or improved.

Evidence of measurable commercial results, such as increased revenue, improved conversion rates or more qualified leads.

Practical experience with CRO, paid advertising, SEO and analytics.

Experience improving brand presentation, social media and marketing content.

Experience working across international markets or regional websites.

The ability to coordinate people, agencies and creative projects while remaining involved in execution.

Strong communication, organisation and independent decision-making skills.

Experience in both B2C and B2B marketing is desirable.

What Success Looks Like

Your work should lead to:

Increased website sales and revenue.

Better conversion rates and customer journeys.

More qualified enquiries and demonstration bookings.

Stronger, more consistent branding and content.

Clear reporting that shows what changed, what worked and what needs attention.

What We Offer

The opportunity to lead marketing for an established international flood protection brand.

Direct collaboration with senior sales and company leadership.

Ownership of meaningful website, brand and marketing improvements.

Scope to develop our international marketing function.

Competitive remuneration based on experience, with scope for performance-related incentives.

How to Apply

Email ---------- with the subject line:

Head of Global Marketing & Digital Growth – [Your Name]

Please include:

Your updated CV.

A brief video introduction explaining your relevant experience, key achievements and why you’re a good fit for this role.

Relevant case studies showing the starting position, changes you made, timeframe and measurable results.

Examples of previous work, including Shopify websites or landing pages, marketing campaigns and creative projects. Clearly identify what you personally built, improved, managed or directed.

A short written introduction outlining your experience and achievements.

Please ensure all links are accessible. You may redact confidential client information while providing enough detail to explain your contribution and results.

Only complete applications with evidence of relevant experience and commercial results will be considered for shortlisting.

Shortlisted applicants may be invited to walk through their work and discuss opportunities to improve Dam Easy’s website and international marketing.

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