Global Sales Director Freeze Dry Ingredients B2B and Private label

Global Sales Director – Freeze‑Dried Ingredients (B2B) m/f/d

Location: Home Office, Europe (preferred) or Cairo

Department: Commercial

Travel: Frequent international travel required

About the Company

Our client is investing 300 million USD in a state‑of‑the‑art production facility, positioning itself as one of the most advanced agri‑food manufacturers in the Middle East. The new plant produces a wide portfolio of high‑value ingredients for global B2B customers:

Product Portfolio

- Citrus concentrates (orange, lemon, grapefruit)

- Tomato concentrates (competitive alternative to Italy/Spain for EU importers)

- Multi‑fruit purées (mango, guava, strawberry, tropical blends)

- Cloudy juice concentrates (first plant of its kind in the Middle East)

- IQF frozen fruits & vegetables (strawberries, broccoli, beans, artichokes)

- Freeze‑dried fruits & vegetables

Customer Segments

1. Blending Houses

Use fruit purées, citrus & tomato concentrates, multi‑fruit blends, and cloudy juice concentrates.

Supported by orange pulp cells, citrus aroma essences, and cold‑extracted oils for flavor enhancement.

2. Food & Beverage Processors

Purchase nutrient‑rich purées, concentrates, IQF vegetables, freeze‑dried strawberries, and citrus oils.

Products engineered for efficient production, consistency, and premium quality.

3. Retail & Food Service

Ready‑to‑use IQF vegetables, freeze‑dried fruits, and NFC orange juice.

Designed for convenience, sustainability, and superior freshness.

4. Private Label Manufacturers

Tailored solutions using purées, IQF fruits/vegetables, and freeze‑dried ingredients.

Flexible formats and packaging to help brands differentiate in competitive markets.

Global Markets

- North America – beverage companies, private label brands

- Europe – competing with Spain, Italy, Germany in citrus & tomato concentrates

- Asia – tropical purées and freeze‑dried ingredients

- GCC / Middle East – strong demand for juice concentrates and frozen produce

The Role – Global Sales Director Freeze‑Dried Ingredients (B2B)

We are seeking an experienced Sales Director to lead commercial growth in the freeze‑dried category. You will expand market presence, drive revenue, and build long‑term strategic relationships across Europe, North America, Asia, and the Middle East.

This role requires deep expertise in freeze‑dried fruits and vegetables, strong B2B sales capability, and an established international network.

Tasks

Key Responsibilities

- Key account leadership – Manage and grow strategic accounts in freeze‑dried ingredients.

- New business development – Identify, target, and acquire new customers using market intelligence and competitive insights.

- Sales strategy – Develop and execute tailored sales plans aligned with market trends and company objectives.

- Contract negotiation – Lead pricing, terms, and long‑term agreements.

- Cross‑functional collaboration – Work closely with Finance, Marketing, Supply Chain, Manufacturing, and Quality.

- Compliance & certifications – Ensure adherence to EU/USA food safety, labeling, and sustainability standards.

- Risk & performance management – Monitor account metrics, anticipate risks, and resolve challenges proactively.

- Global representation – Represent the company in international markets, navigating cultural and regulatory differences.

- Minimum 5 years in freeze‑dried products (fruits, vegetables) in sales or business development

- Strong exposure to EU and USA markets

- Experience with a leading international freeze‑dried manufacturer

- Based in Europe , with an established network of customers, distributors, and key accounts

- Solid understanding of B2B and private label

- Proven ability to open new markets and build long‑term relationships

- Strong knowledge of EU/USA quality standards and certifications

Requirements

Requirements

- Bachelor’s degree in Business, Marketing, Sales, Agriculture, Food Science (MBA is a plus)