Field Marketing Manager - Central

Description

Vega is one of the fastest-growing startups in cybersecurity, redefining security analytics and operations with an AI-native platform for the SOC. We are building the next-generation operating system for security teams. Vega is already delivering real impact at some of the world’s largest organizations - improving detection, unlocking the value of their security data, and reducing cost and complexity. With HQs in New York and TLV, we're looking for people who want to be a part of the next rocket-ship in cyber.

Reporting to the Field Marketing Director, we’re looking for a Field Marketing Manager to act as thein-region marketing owner for our go-to-market team.

You’ll align with the RD Sales in the region to build quarterly territory plans, run high-impact programs that drive pipeline, and help scale repeatable field motions across events, ABM, partners, and community.

This role is available to candidates located in the following states: Illinois, Indiana, Ohio, Michigan, Wisconsin, Minnesota, Iowa, Missouri, Kansas, Nebraska, North Dakota, South Dakota.

WHAT YOU WILL DO

- Own the regional field plan: Build quarterly plans aligned to regional sales priorities (new logos + expansion), target account lists, and pipeline goals.

- Run pipeline-driving programs end-to-end: Executive roundtables, workshops, partner events, third-party conferences, and virtual experiences. You will own everything from concept to execution to follow-up.

- Execute ABM in the field: Partner with Sales to activate account-based plays (1 to few and 1 to many) that expand territory coverage and accelerate deals.

- Co-market with partners: Build and execute joint programs with channel partners, including co-branded events and regional activations.

- Plug into community and alliances: Work to activate local cyber alliances, memberships, advisory boards, and user programs to deepen engagement and create advocates.

- Operational excellence: Own logistics, vendors, timelines, promotion, SDR/AE handoffs, and post-event conversion paths

- Measure what matters: Report weekly/monthly on pipeline sourced/influenced, meeting creation, stage progression, target account engagement, and ROI.

- Own the regional budget: Plan spend, forecast, track, and optimize

Requirements

WHAT YOU WILL BRING

- 2-4 years in B2B field marketing / integrated demand (cybersecurity or technical SaaS strongly preferred).

- Proven success partnering with Sales on territory planning and delivering measurable pipeline impact.

- Strong project management; you can run multiple programs simultaneously without dropping details.

- Experience with Salesforce and Hubspot and comfortable with basic attribution reporting.

- Clear communicator who can collaborate with Sales, SEs, partners, and executive stakeholders.

- Up to 25% travel in region (some international trips may be required)

NICE TO HAVE

- Experience running partner/channel co-marketing motions.

- Experience with ABM tools and field ABM playbooks.

- Familiarity with SOC/SIEM/security analytics audiences.

Originally posted on Himalayas