Digital Marketing & Content Coordinator (001-1212)

Looking for Filipino (Philippines-based) candidates

Job Role: Digital Marketing & Content Coordinator

Compensation range: $1500 - $2000 AUD / Monthly

Engagement type: Independent Contractor Agreement

Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time.

Who We Are: At Hunt St , we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency.

Who The Client Is: An Australian-based premium leather bag and accessories brand created for modern women who value style, quality, practicality and versatility. The company focuses strongly on building a strong recognisable lifestyle brand through high quality products, engaging digital content and exceptional customer service. The brand operates in a fast-paced environment where creativity, attention to detail, commercial awareness, and continuous improvement are highly valued.

Role Overview: We are looking for a creative and commercially minded Digital Marketing & Content Coordinator to manage the brand’s day-to-day digital marketing across social media, content, email, and e-commerce channels.

The ideal candidate is hands-on, visually creative, and data-driven, with the ability to create engaging content, manage campaigns, identify growth opportunities, and use performance insights to improve brand awareness, engagement, website traffic, and sales.
Key Responsibilities:
Social Media Management

Manage organic social media presence across Instagram, Facebook, TikTok, Pinterest and YouTube
Responsibilities will include:

- Planning and maintaining a social media content calendar.

- Creating and scheduling static posts, carousels, Reels, Stories, TikToks, Pins and YouTube Shorts.

- Writing engaging, on-brand captions and social media copy.

- Repurposing supplied photography, UGC and video content appropriately for each platform.

- Ensuring a consistent brand identity across all channels.

- Researching current social media, fashion and content trends and adapting relevant trends for the brand.

Identifying new content ideas and opportunities to increase reach, engagement and website traffic.
Content Creation & Editing

- Create high-quality marketing content using supplied brand assets, photography and video footage.

- The successful candidate should be confident using Canva, CapCut, Edits and Other relevant image and video editing software.

- Content may include product videos, UGC edits, styling inspiration, promotional content, customer reviews, email graphics and campaign creative.

- A strong visual eye and an interest in women’s fashion, handbags, accessories and styling trends would be highly advantageous.

Community Management

Engage with customers and potential customers across social media to build relationships and nurture leads.
Responsibilities include:

- Monitoring and responding to comments and messages.

- Answering product questions in a friendly and professional manner.

- Encouraging conversation and engagement.

- Engaging with relevant customers, creators and accounts.

- Identifying common customer questions that can be turned into future content.

- Escalating customer service issues where required.

Email Marketing

Manage email marketing system using Klaviyo or Omnisend.
Responsibilities include:

- Creating and scheduling email campaigns.

- Building attractive, mobile-friendly emails.

- Managing customer segments and subscriber lists.

- Monitoring and optimising automated email flows.

- Supporting flows such as welcome, abandoned cart, browse abandonment, post-purchase and win-back.

- Conducting A/B testing where appropriate.

- Monitoring email performance, subscriber growth and revenue.

Website & SEO

Support the ongoing optimisation of the web