Digital Marketing Account Manager

Digital Marketing Account Manager

Position Type: Full-Time | Remote

Working Hours: U.S. Business Hours
About the Role

At Pavago , we are hiring for one of our clients seeking a hands-on Digital Marketing Account Manager to manage and optimize digital marketing performance for a portfolio of approximately 15–20 client accounts.

The role focuses heavily on Google Business Profile optimization and local SEO for businesses in the storage, parking, and local-service industries. This is an execution-focused position where you will personally perform the optimization work, analyze performance, communicate results to clients, and identify opportunities to improve retention and account growth.
Responsibilities
Google Business Profile & Local SEO

- Manage and optimize Google Business Profiles to improve local visibility and search rankings.

- Execute local SEO strategies focused on ranking factors, citations, NAP consistency, reviews, and local search performance.

- Monitor local search performance and identify opportunities for ongoing optimization.

- Implement hands-on improvements rather than simply providing strategic recommendations.

Account Management

- Independently manage approximately 15–20 client accounts from execution through reporting.

- Maintain consistent communication and follow-up with clients.

- Lead monthly client meetings to present marketing performance, insights, and recommendations.

- Build strong client relationships while maintaining accountability for marketing results.

Reporting & Performance Analysis

- Prepare clear and concise monthly performance reports for clients.

- Analyze marketing performance data and translate findings into actionable recommendations.

- Pull and compile performance data from internal platforms and marketing tools.

- Track account performance and identify opportunities for improvement, retention, and growth.

Marketing Tools & Technology

- Select and manage digital marketing tools required to execute campaigns and optimize client accounts.

- Research and recommend new tools based on performance, efficiency, and client needs.

- Quickly learn and navigate new software platforms to access and analyze performance data.

Internal Collaboration & Growth

- Coordinate with internal account teams to ensure a seamless client experience.

- Identify upsell and retention opportunities within the existing client portfolio.

- Support white-glove ALO accounts with marketing execution and performance reporting.

- Provide marketing data and insights to the COO for client reporting when required.

What Makes You a Perfect Fit

- You are a hands-on digital marketer who enjoys executing and optimizing rather than simply developing strategies.

- You can independently manage multiple client accounts while maintaining strong attention to detail.

- You are confident analyzing local search performance and turning data into actionable improvements.

- You are comfortable presenting results directly to clients and explaining marketing performance clearly.

- You are proactive, self-directed, and capable of managing your workload without constant supervision.

- You enjoy learning new platforms and identifying better tools and processes.

Required Experience & Skills
Must-Haves

- Approximately 5 years of hands-on digital marketing experience focused on execution.

- Proven experience optimizing Google Business Profiles.

- Strong local SEO knowledge, including local ranking factors, citations, NAP consistency, and review strategies.

- Previous client-facing or account management experience.

- Experience independently managing multiple client accounts simultaneously.

- Strong ability to select, operate, and evaluate digital marketing tools.

- Strong analytical skills with the ability to interpret marketing performance data.

- Ability to quickly learn new software platforms and extract relevant performance information.

- Strong organiza