Content Writer

6 month Fixed term opportunity

The Content Creator’s responsibilities span instructional design, content strategy, narrative development, brand alignment, cross-functional collaboration, and learner impact. You translate complex client inputs into clear, compelling learning and enablement content that is accurate, usable, and genuinely valuable for the audience.
Content Strategy & Narrative Development

- Translate complex client narratives, products, and use cases into engaging, learner-friendly stories and content structures.

- Take complex briefs and ask sharp, practical questions to clarify:
- Audience and context of use

- Asset-level goals vs programme-level goals

- Desired behaviour change or business impact

- Tone, constraints, and success measures

- Propose smart formats and approaches to communicate content clearly (e.g., scenario-based learning, modular job aids, decision trees, talk tracks, demos, cheat sheets).

- Build narrative flow that keeps the audience oriented, motivated, and able to act.

Instructional Design & Learning Content Development

- Create a wide range of content types, including:
- Sales and training slide decks

- Learning assets (infosheets, demo guides, job aids)

- Sales enablement playbooks and toolkits

- E-learning scripts or module-ready content

- Video scripts, storyboards, and narration copy

- Infographics and visual learning content (in collaboration with design)

- Developer or technical enablement assets such as guides, integration playbooks, technical onboarding materials, and demo flows for technical products or platforms

- Apply adult learning principles where relevant (clarity, relevance, practice, feedback, reinforcement).

- Write with precision and usability: the output should be immediately usable by the intended audience without additional explanation.

Co-working with AI (required)

You should be proficient and confident using AI tools as part of your workflow — to increase speed, sharpen thinking, and improve quality (without outsourcing judgement).

- Use AI to accelerate outlining, drafting, iteration, summarisation, and content versioning.

- Validate all AI-assisted outputs for accuracy, tone, inclusivity, and brand alignment.

- Use AI to stress-test clarity (e.g., “what would a first-time learner misunderstand?”) and strengthen examples, knowledge checks, or scenario realism.

- Maintain confidentiality and follow project guidance on what can and cannot be shared with AI tools.

Subject Matter Translation (Enterprise / B2B)

- Transform technical product information into solution-focused content that supports sales conversations, customer confidence, and real-world application.

- Synthesise dense source material into crisp, high-value content with a clear throughline.

- Where needed, create realistic scenarios that reflect customer contexts, objections, or decision points — without inventing unsupported claims.

Brand Alignment & Messaging

- Deliver content that adheres strictly to client brand guidelines, tone, and voice.

- Maintain consistency across assets (terminology, formatting, naming conventions, and narrative).

- Produce concise outputs that meet runtime or consumption goals (e.g., “under X minutes”, “one-page job aid”, “5-slide talk track”), without losing meaning.

Collaboration & Ways of Working

- Attend briefing and project meetings as needed to gather context and confirm direction.

- Collaborate effectively with the project POC, learning/design partners, and wider delivery team.

- Proactively flag ambiguity, missing inputs, or risks early — with proposed solutions, not just problems.

- Work smoothly across Google Workspace and shared documentation workflows (Docs, Slides, Drive).

Feedback Integration & Quality Control

- Receive and incorporate feedback constructively, quickly, and accurately.

- Maintain high standards of accuracy, consistency, and instructional soundness across all deliverables.

- Conduct final quality check