Commercial Lead - Sales & Growth

About Hometouch

Hometouch is a CQC-regulated live-in care provider specialising in dementia care. We're a growing business with ambitious plans and are looking for a commercially driven leader to help build and scale our sales function.

We're not looking for someone to maintain a finished sales machine - we're looking for someone to build one.
The Role

We're looking for a Commercial Lead - Sales & Growth to own commercial performance across Hometouch.

Sitting at SMT level, you'll lead the sales team and take ownership of conversion, pipeline performance, partner-generated growth and the systems and processes that turn enquiries into successful care placements.

This is a hands-on role with clear commercial accountability, where you'll have the opportunity to make a measurable impact on conversion, pipeline and growth.
What You'll Do

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Own sales performance, targets, forecasting and pipeline across Hometouch.

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Lead, coach and develop the sales team, improving conversion, call quality and follow-up.

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Identify and fix opportunities across the customer journey from enquiry to placement.

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Work closely with Partnerships to grow referral channels across healthcare, legal, financial and professional networks.

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Own HubSpot reporting and CRM discipline.

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Use data to identify opportunities and drive measurable improvements.

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Bring greater structure, consistency and commercial focus to the function.

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Report into SMT with clear, numbers-led performance updates.

Requirements
What You'll Bring

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Strong sales, commercial or business development experience, ideally within private-pay care, live-in care, domiciliary care or private healthcare.

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A proven track record of hitting targets and improving commercial performance.

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Experience managing or coaching sales teams.

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Strong consultative selling skills and the ability to build trust in a high-stakes customer environment.

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Experience with CRM, pipeline management and data-led decision making.

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Evidence of progression and readiness to take on broader commercial responsibility.

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A builder's mindset - you're comfortable challenging existing processes and making things better.

Why Hometouch?

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SMT-level exposure and direct access to senior leadership.

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Genuine autonomy to shape and build the commercial function.

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The opportunity to influence sales, partnerships and business growth.

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A clear opportunity to grow into broader commercial leadership as the business scales.

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The chance to make a measurable difference in a sector that genuinely matters.

What’s in it for you?

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Competitive salary with performance related bonuses

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Company pension with matched contributions

- 25 days holiday (plus bank holidays)

- Private Healthcare

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Premium Access to Anya - a digital health app providing women's health support

- Laptop and equipment provided

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Great work-life balance (we are big on this)

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Work environment that values creativity, personal growth and collaboration

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Continuous learning and development: you will be challenged with lots of responsibility and exciting projects in a supportive and encouraging environment

Location: Remote with access to our London Office
DBS: This role may require an enhanced DBS check
Hometouch Care Ltd is a CQC-regulated provider
Highlights

We're looking for a Commercial Lead - Sales & Growth to own commercial performance across Hometouch. Sitting at SMT level, you'll lead the sales team and take ownership!

Originally posted on Himalayas