Associate Product Manager

About Branch

Branch is a leading AI-powered lending fintech with 50M+ downloads across India and Africa. We use alternative data and machine learning to expand financial access for millions of people traditionally excluded from the formal financial system. Founded by the former CEO of Kiva.org and backed by leading investors including Andreessen Horowitz, Visa, and the IFC, Branch combines mission-driven impact with world-class technology and scale.

In India, Branch operates as a regulated digital lending institution and Middle Layer NBFC, building trusted and accessible financial products for millions of customers across the country. Our 250+ member India team is growing rapidly and works across technology, data science, risk, product, and operations to solve high-impact problems at scale.

Certified as a Great Place to Work in 2025, Branch offers the opportunity to build meaningful careers while shaping the future of inclusive fintech in one of the world’s fastest-growing digital economies.
About the role

Branch launched its lending business in India in 2019 and has seen rapid adoption and growth. We are growing our product and engineering team in India. As part of the product team, you will work closely with our global engineering team (distributed across three continents) to strengthen the capabilities of our existing product and build out new products for Branch.

As a company, we are passionate about our customers, fearless in the face of barriers, and driven by data. As a product-driven org, we value bottom-up innovation and decentralized decision-making. We believe the best ideas can come from anyone in the company, and we create an environment where everyone feels empowered to propose solutions to the challenges we face. As a Product Manager, you will help the team achieve its goals through deep product work and servant-style leadership.
Responsibilities
- Obsess over the customer. Understand customer problems through data analysis, user research, and direct customer feedback.
- Turn ambiguity into clarity. Break complex business problems into clear product opportunities and actionable roadmaps.
- Build products people love. Define product requirements and partner closely with Engineering and Design to deliver high-quality solutions.

- Experiment relentlessly. Design experiments, analyze results, and use evidence—not opinions—to make product decisions.
- Own outcomes, not outputs. Track product performance through metrics, identify opportunities, and continuously improve customer and business outcomes.
- Win as one team. Collaborate with Risk, Operations, Data Science, Compliance, Design, and Engineering to solve customer problems together.
- Expand what's possible. Evaluate and manage third-party partnerships and integrations that accelerate our roadmap.
- Shape the future. Contribute to product strategy by identifying opportunities that create long-term value for our customers and the business.

What Success Looks Like

Within your first year, you'll likely have:
- Shipped multiple customer-facing product improvements.
- Independently owned one or more product initiatives.
- Designed and analyzed experiments that influenced roadmap decisions.
- Improved key business metrics such as conversion, activation, repayment, retention, or operational efficiency.
- Become a trusted partner to Engineering, Design, Risk, and Operations teams.

About you
- You thrive in ambiguity. Demonstrated the ability to manage projects, bring clarity to ambiguous questions, and chart a path forward.
- You think in numbers. Top-notch analytical abilities. You can measure initiatives quantitatively, and you draw actionable insights to guide decisions.