Associate Director, Retention | Talent Pool
About Darkroom
Darkroom is the leading next-generation growth marketing firm engineering the brands of tomorrow. Founded in 2017, we set out to redefine what a modern agency could be, by replacing the inertia of legacy advertising behemoths with a model built for speed, intelligence, and measurable impact.
At our core, Darkroom is a human services company powered by Shadow , a universal AI commerce layer that integrates executive-level strategy with proprietary agentic technology. This fusion enables our teams to deliver outsized returns by enhancing creative output, operational efficiency, and revenue generation across every stage of the customer journey.
Our track record speaks for itself: billions in attributable revenue driven across e-commerce marketplaces, media networks, DTC ecosystems, and social commerce platforms. Every engagement feeds into our proprietary data infrastructure, enabling a continuous feedback loop that accelerates growth, improves margins, and compounds results across our client portfolio.
What began as a boutique design studio has evolved into one of the fastest-growing private companies in America (Inc. 5000) and among the most effective performance media agencies of the 2020s (Varos) . Our founders were recognized by Forbes 30 Under 30 for advancing the intersection of technology, marketing, and advertising, cementing Darkroom ’s role as a defining player in the future of media innovation.
About the role
We are looking for a highly innovative, data-driven, and creative Associate Director, who’s motivated by the challenge of working with some of the fastest-growing e-commerce and digital brands. You will lead a team of email, SMS, and retention marketing industry experts to drive client revenue, and partner with internal cross-functional colleagues to go deeper on understanding our customer needs and insights with a specific focus on deepening retention and building loyalty. You will lead a cross-functional team to go deeper building creative strategies in email and SMS campaign development to help our clients grow.
This is a fully remote role supporting a team in the EST time zone and is open to candidates based in Portugal, Brazil and Spain.
You Should Apply if this sounds like you:
You’re passionate about e-commerce and digital marketing. You’re immersed in the world of direct-to-consumer growth marketing. We're looking for an expert Associate Director, Retention to join our team! In this role, you will lead a growing team within the Retention Marketing Department to strategically develop customized retention (and customer loyalty) marketing strategies that help our clients grow and scale.
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7+ years of work experience in digital marketing.
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You’re passionate about developing creative customer journeys that drive loyalty and lifetime value.
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You’re passionate about building teams, training them on best practices, and helping them grow into experts.
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You immerse yourself in scaling personalized D2C/e-commerce email and SMS programs that build deep customer relationships for clients.
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You have experience working in Klaviyo (or a similar ESP’s) including list segmentation, lifecycle drip automations, and triggered events. Additionally, you have knowledge of Shopify and their tech stack options such as Privy, JustUno, Yotpo, Octane AI etc.
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You have developed SMS and loyalty programming strategies and have experience working with SMS platforms such as Attentive, PostScript, SMSBump, or Klaviyo.
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You're used to working in a fast paced environment and can project manage multiple tasks at once for yourself, your team and your clients.
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You love making data driven decisions and excel at turning analytics into actionable SMS and email strategies that drive client revenue.
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You dedicate time to learning and being on the cutting edge of trends and best practices in the world of DTC marketing.
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You have experience developing and executing customer loyalty programs th