Account Manager - Generalist
ACU is affiliated with the Fellowship of the Church of Christ. All qualified applicants must be professing Christians and willing to support the university's Christian mission and purpose.
Responsible for enterprise-level Business Development and B2B Partnership management for ACU Dallas. The Account Manager will champion specific workforce development products, targeting corporate accounts, healthcare networks, military/government installations, and sports organizations to drive enrollment growth.
Position Location: Remote plus Travel
The key principles of this job are to
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Support ACU’s Mission: Educate students for Christian service and leadership worldwide.
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Support ACU’s 21st Century Vision: To position ACU as the premier university for the education of Christ-centered global leaders.
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Support the Core Values of ACU Dallas: Innovate, Empower, Develop, and Grow.
Vision: Imagine helping executive leaders across major industries solve their acute talent shortages, upskill their workforce, and develop values-driven leaders. In this role, you won't just be selling degree programs; you will serve as a respected strategic partner to organizations within specialized verticals. By aligning ACU’s robust online portfolio with the needs of corporate, clinical, public-sector, and athletic workforces, you will make a meaningful impact on adult learners, their organizations, and the broader communities they serve.
Major Responsibilities:
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Sales, Negotiation & Enterprise Business Development
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Client Relationship & Lifecycle Management
- Product Leadership & Strategic Alignment
- CRM & Operational Excellence
Vertical Market Focus Areas
The Account Manager will actively cultivate and manage a portfolio across one or more of the following sectors:
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Business & IT : Partnering with tech firms, financial institutions, and corporate enterprises to offer workforce upskilling in cybersecurity, data analytics, MBA programs, and organizational leadership.
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Healthcare : Partnering with hospital systems, clinical networks, and public health organizations to build pathways for BSN, MSN, Healthcare Administration, and clinical leadership development.
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Military & Government: Partnering with defense commands, veteran associations, state/local agencies, and municipal departments to provide specialized public administration, emergency management, and leadership pathways.
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Sports & Athletics: Partnering with professional franchises, collegiate athletic departments, school sports associations, and fitness enterprises to promote sports management, coaching, and athletic administration programs.
Major Responsibilities & Essential Duties
Sales, Negotiation & Enterprise Business Development
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Pipeline Generation: Proactively identify, target, and secure meetings with key organizational decision-makers—including Chief Human Resource Officers (CHROs), Chief Learning Officers (CLOs), Hospital Administrators, Military Education Officers, and Athletic Directors.
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Account Upselling & Expansion: Build and expand existing institutional partnerships by maintaining high-touch rapport, introducing new educational tracks, and identifying multi-departmental upselling opportunities.
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Outreach Strategy: Design and execute multi-channel outreach campaigns utilizing networking events, cold outreach, executive sales presentations, and strategic LinkedIn/social selling.
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Goal Achievement: Meet and exceed quarterly and annual enrollment and corporate partnership goals by building high-conversion workforce development pathways.
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Market Intelligence: Track industry trends, corporate tuition assistance benefits, and competitor offerings (pricing, discounts, delivery models) to keep ACU’s B2B benefits highly competitive.
Client Relationship & Lifecycle Management
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Institutional Liaising: Build long-term, trust-based relationships with corporate partners, acting as the primary executive liaison between the clie
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