SEO & AIO Manager

Company Overview

LTF Digital is a leading marketing agency specialising in the aesthetics and beauty clinic industry. We focus on helping clinics grow their online presence, connect with patients, and build sustainable business strategies. Our team thrives on innovation, measurable results, and fostering strong client relationships, all while working in a dynamic and collaborative remote environment.

Role Overview - Based in the UK - MUST BE ABLE TO PHYSICALLY WORK IN THE UK

As the SEO Manager, you’ll play a vital role in driving organic search success for our clients. Working closely with the Head of SEO and other departments, you will manage and execute SEO and AIO campaigns, deliver technical expertise, and ensure all strategies align with client goals. This role requires a blend of creativity, technical skills, and strong communication to achieve measurable outcomes.

Key Responsibilities
- Plan, execute, and optimise on-page, off-page, and technical SEO/AOI strategies for clients across various platforms.
- Identify high-value keywords and develop content strategies to enhance rankings and drive relevant traffic.
- Conduct audits, resolve technical issues, and implement schema markup, crawlability fixes, and mobile optimisation.
- Collaborate with the content team to create and optimise SEO/AIO-friendly content that aligns with user intent.
- Implement outreach and backlink strategies to improve domain authority and search visibility.
- Monitor performance, traffic, and other KPIs using tools like Google Analytics, Search Console, and SEMrush, producing actionable insights and regular client reports.
- Manage Google Business Profiles and optimise strategies for local clinics to improve visibility in local search results.
- Work with design, development, and paid search teams to ensure cohesive digital marketing strategies.