Senior SEO Content Strategist - B2B Growth

<h3>About RemotePass </h3><p>RemotePass is transforming the way businesses hire, manage, and pay global teams. Recognized as one of G2's Top 100 Fastest Growing Software Products, we help companies break down geographical barriers, simplify compliance, and connect with top talent worldwide. Our platform enables high performing remote teams to thrive from hiring and onboarding to payroll and compliance.</p><p>We're backed by world-class investors including Endeavor Catalyst, Khwarizmi Ventures, Oraseya Capital, Flyer One Ventures, Access Bridge Ventures, A15, Swiss Founders Fund, and Plug & Play.</p><h3></h3><h3>The role </h3><p>We're not hiring a traditional SEO content strategist. If your pitch is "I grow organic traffic," this isn't the role for you. We're looking for someone who lives at the intersection of old-school SEO and where content is actually heading: ranking in AI engines, showing up on the platforms people are searching inside of now (think YouTube, Reddit), and using our own first-party data to build content and tools that drive pipeline, not just impressions.</p><p>You'll own our content strategy end to end and report directly to our Head of Marketing. Our Technical SEO Lead handles everything technical, so you don't need to be a technical SEO, you need to be someone who's hungry, scrappy, and genuinely curious about how content and discovery are changing right now. We want someone comfortable building their own tools, and someone who thinks commercially: leads and pipeline first, vanity metrics a distant second.</p><p>If you're hungry to figure things out in real time, and already experimenting with AI tools to build and scale content, we want to talk.</p><h3></h3><h3>

What you'll do</h3><ul><li>Own our content strategy end to end, across blogs, guides, landing pages, emails, case studies, and resources</li><li>Focus on how we rank and appear in AI engines and third-party platforms (YouTube, Reddit, and beyond), not just traditional search</li><li>Use our first-party data to shape content decisions and identify what to double down on</li><li>Build your own tools for content creation and lead capture, using AI tools and a scrappy, hands-on approach rather than waiting on product/dev support</li><li>Dig into analytics to understand what's actually performing and why, then replicate it</li><li>Partner with our Technical SEO Lead on keyword/topic alignment, while owning the content strategy yourself</li><li>Brief and manage designers, writers, and other contributors to bring content to life</li><li>Track and report on leads, pipeline, and AI-visibility metrics, not just traffic and impressions</li><li>Build both on page and off page SEO including internal linking, link building and third party brand mentions</li></ul>