Senior Regional Sales Manager
Company Overview
Recognized as a Milwaukee Journal Sentinel Top Workplace for 14 consecutive years, including three years of being honored as number one! Join us at West Bend, where we believe that our associates are our greatest asset. We hire talented individuals who are conscientious, dedicated, customer focused, and able to build lasting relationships. We create and maintain an environment where you feel a sense of belonging and appreciation. Your diversity of thought, experience, and knowledge are valued. We’re committed to fostering a welcoming culture, offering you opportunities for meaningful work and professional growth. More than a workplace, we celebrate our successes and take pride in serving our communities.
Job Summary
Develop and execute strategic plans to maximize business opportunities through independent insurance agencies within the assigned territory. Support, measure, and monitor internal and external sales efforts including short-term promotions, social media opportunities, rollovers, co-op, etc. Create specific goals for each agency that support and stimulate corporate profit and growth objectives.
Work Location
This is a fully remote/work from home role where you will spend 50% of your time in the field, servicing the Detroit/Eastern MI territory. On occasion you may be asked to travel to an office location for in-person engagement activities such as team meetings, training and corporate events.
Responsibilities & Qualifications
While this role is fully remote, the nature of the position requires the associate to live within the assigned territory. Applicants residing outside of the territory are encouraged to apply only if they intend to relocate at their own expense.
Summary of Responsibilities
Join our team as a key driver of growth and agency success within your assigned territory. In this impactful role, you’ll develop and execute strategic plans that expand business opportunities through strong, productive partnerships with independent insurance agencies. You’ll guide and support agency initiatives—including promotions, social media campaigns, rollovers, co-op efforts, and more—to achieve meaningful results tied to our corporate profit and growth goals.
You’ll stay ahead of the industry by monitoring market trends, competitive activity, policy shifts, and regulatory changes, ensuring we’re positioned for long-term success. You will also conduct agency performance evaluations and oversee participation in our Partners in Excellence program to promote continuous improvement.
Business Development & Agency Growth
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Drive new business opportunities by identifying, prospecting, and appointing high-potential agencies.
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Build and nurture strong agency relationships, serving as a trusted advisor and primary point of contact.
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Partner closely with the sales team to meet or exceed territory sales objectives.
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Deliver clear, confident product and service insights while addressing agency inquiries and needs.
Relationship Management & Collaboration
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Cultivate strong connections with agents, underwriters, and internal stakeholders to ensure exceptional service and alignment.
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Collaborate with underwriting teams by providing territory insights, feedback, and recommendations.
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Track issues and trends to identify training opportunities or service gaps.
Performance Monitoring & Reporting
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Analyze territory performance and key metrics to identify opportunities and areas of success.
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Prepare regular performance reports and present actionable insights to Sales and Underwriting leadership teams.
Training, Promotion & Engagement
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Lead agency training sessions focused on new products, services, and industry updates.
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Develop and deliver creative training and sales programs through teleconferences, webinars, social media, and other tools to support agency growth and profitability.
Preferred Experience & Skills
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5+ years of professional experience in the property/ca