Senior Product Manager, Ads - Shopping Catalogs

RE Senior Product Manager, Ads - Shopping Catalogs
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"The front page of the internet,” Reddit brings over 430 million people together each month through their common interests, inviting them to share, vote, comment, and create across thousands of communities.
Reddit
Employee count: 501-1000

Salary: $191K – $267K per year
United States only

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Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com .

The Team:
Shopping at Reddit is one of the company's biggest bets. Shopping is core to Reddit 's monetization strategy and Dynamic Product Ads (DPA) is one of our fastest-growing verticals. The Shopping product org has end-to-end ownership of how advertisers and Reddit ors interact with products and purchasing decisions. Our strategy is build on Reddit 's unique strength - authentic, community-generated content.

The Opportunity:
The Product Catalog are the single source of truth for product data across paid and organic Shopping. It powers paid and organic shopping products and the Product Knowledge Graph (PKG). We're hiring a Product Manager to own Catalogs and Applied PKG end-to-end. The aspiration is to turn this asset into a platform that drives ROAS and powers product discovery across Reddit .

This role sits at the intersection of advertiser tooling, product & content understanding and user experiences. You will partner deeply with the Catalogs engineering team, the Ads Content Understanding (ACU) team, and the organic Shopping team across performance, formats and more
What You'll Do:
- Cut advertiser onboarding friction and prepare for the next phase of Shopping @ Reddit . Move catalog onboarding from days to hours through better error handling, automated feed-issue resolution, productID/item-group-ID matching improvements, and (longer-term) URL-to-catalog automation. Stand up the foundations of a Reddit Merchant Center.
- Ship the next phase of catalog innovation.

Drive LLM-based catalog enrichment (fill missing attributes, improve descriptions, derive gender/age/category), catalog-driven ad overlays ("Popular with Reddit ors", "Top Pick", price/promo), and Catalog Insights that show advertisers how their products perform organically and paid on Reddit . Help advertisers with catalog diagnostics to improve performance on ads and organic offerings.
- Own the Catalogs & Applied PKG vision. Define the 1–3 year strategy that turns Catalogs into a platform — the spine connecting Reddit 's paid and organic Shopping surfaces. Own the roadmap across four pillars: ROAS Drivers, Demand Enablers, Adoption Enablers, and Shopping @ Reddit Enablers.
- Unlock new advertiser demand through catalog capabilities.

Land Limitless Catalogs (20M+ catalogs, 5M+ product sets for Walmart, Amazon, Target, eBay), regional metadata for EMEA, and the Shopify integration that opens SMB Shopping to Reddit .
- Build the Universal Catalog and Applied PKG. Partner with ACU to connect ad catalogs to the Product Knowledge Graph and to organic product mentions on Reddit . Define what the catalog ↔ PKG interface looks like, how scraped products augment advertiser-supplied catalogs, and how commercial-intent content understanding flows into both DPA performance and organic discovery.
- Define and own the metrics. Catalog-driven ROAS*, catalog coverage of Product-Views in PKG, onboarding time, revenue unlocked by capability (EMEA, head, SMB). Build the dashboards and the goal-setting cadence; hold the team accountable.
- Be the Shopping platform voice across Reddit .

Represent Catalogs and Applied PKG in Shopping leadership reviews, the contextual-pivots working team, and exec readouts. Communicate clearly — in prose and in data — to PMs, engineers, sales, and senior leadership.

What You Bring:
- Experience: 5+ years of Product Management experience. At least 3 years in AdTech, retail media, marketplaces, or shopping/e-commerce platforms.
- Commerce / Product Understanding : Experience with product knowledge graphs, product entity resolution, or product taxonomies at scale.
- AI fluency. Comfortable with creating scalable agentic workflows, using AI for data analysis, task automation and more. Evidence of building AI products - either at work or as hobby.
- Domain depth in shopping or product data systems. You've shipped product feed ingestion, catalog management, product knowledge graphs, retail media catalogs, or a comparable system. You know what product feeds look like at Google Merchant Center, Meta Commerce Manager, Pinterest, or TikTok Shop — and where they break.
- 0-1 instincts paired with execution rigor.

You can scope an MVP, ship it, and then operate it. You've done both — built net-new and improved a running production system.
- Cross-functional leadership. You've delivered initiatives that span 3+ engineering teams plus PMM, Sales, and Ops. You communicate effectively with executives and earn trust with senior engineers.
- Bias to action. Comfortable making decisions with imperfect information, making reasonable risk/reward tradeoffs, and recovering fast when wrong.

Nice to Have:
- ML fluency. You've shipped ML-powered products in ads, content personalization, retrieval, ranking, or content understanding. You can reason about retrieval, candidate selection, ranking signals, and the tradeoffs between LLM-derived features and traditional features. You don't need to write the model; you need to know enough to lead the people who do.
- Experience with LLM-driven content understanding or feature engineering.
- Experience shipping for SMB-via-platform channels (Shopify, WooCommerce, BigCommerce).
- Experience with multi-region catalog/pricing systems (regional metadata, currency, localization).
- Experience building or operating a Merchant Center, catalog QA tool, or advertiser-facing data console.

Perks and Benefits:
- 100% remote opportunity (we have 4 office locations for hybrid/onsite work preference in NY, SF, LA and Chicago)
- Competitive salary and equity options
- Comprehensive health benefits (medical, dental, vision) & workplace perks (home office set up stipend etc)
- Generous 401k matching
- Flexible vacation policy
- Paid parental leave (4+ months)
- Family planning support
- Paid volunteer time off

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/ .

To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base salary range for this position is:
$190,800—$267,100 USD

In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors .

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.

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About the job
Apply before
Oct 13, 2026
Posted on
Aug 14, 2026
Job type
Full Time
Experience level
Senior

Salary

Salary: $191K – $267K per year

Experience

5 years minimum

Location requirements
Suggest an edit

United States

Hiring timezones
Show UTC offsets

United States +/- 0 hours

Job categories
Ads Product Product Management Shopping E Commerce Retail Media AdTech Product Management

Skills
Knowledge Graphs Dynamic Product Ads LLM AI Catalog Management Product Feed Ingestion Entity Resolution Retail Media AdTech Product Management E Commerce Sales Taxonomies Data Analysis Shopify Google Merchant Center WooCommerce Pkg BigCommerce Scale AI Agentic AI

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About Reddit

Learn more about Reddit and their company culture.

View company profile

"The front page of the internet,” Reddit brings over 430 million people together each month through their common interests, inviting them to share, vote, comment, and create across thousands of communities. Come for the cats, stay for the empathy.

Founded by Steve Huffman and Alexis Ohanian in 2005, Reddit is an online community where users submit, vote, and comment on content, news, and discussions. Nicknamed "the front page of the internet,"​ Reddit is one of the top ten sites in the United States (source: Alexa) with 130k+ communities and 430M+ users each month on desktop, mobile web, and our official Android/iOS apps.

Reddit is home to thousands of communities, endless conversation, and authentic human connection. Whether you're into breaking news, sports, TV fan theories, or a never-ending stream of the internet's cutest animals, there's a community on Reddit for you.

Tech stack

Learn about the tools and technologies that Reddit uses to build, market, and sell its products.

View tech stack

Node.js

Backbone.js

JavaScript

Python

HTML5

Java

CSS 3

Kotlin

Markdown

Swift

C++
66 more

Reddit employees can create an account to update this tech stack.

Employee benefits

Learn about the employee benefits and perks provided at Reddit.

View benefits
Personal & professional development

Personal & professional development funds.

Paid parental leave

Family planning funds & 4+ months paid parental leave.

Comprehensive health benefits

Medical, dental, and vision insurance for employees and dependents.

Equity benefits

Every employee gets equity, so you are rewarded for your best work.

View Reddit 's employee benefits

Apply now
Job expired?

Please let Reddit know you found this job on Himalayas. This helps us grow!
Apply now

About the job
Apply before
Oct 13, 2026
Posted on
Aug 14, 2026
Job type
Full Time
Experience level
Senior

Salary

Salary: $191K – $267K per year

Experience

5 years minimum

Location requirements
Suggest an edit

United States

Hiring timezones
Show UTC offsets

United States +/- 0 hours

Job categories
Ads Product Product Management Shopping E Commerce Retail Media AdTech Product Management

Skills
Knowledge Graphs Dynamic Product Ads LLM AI Catalog Management Product Feed Ingestion Entity Resolution Retail Media AdTech Product Management E Commerce Sales Taxonomies Data Analysis Shopify Google Merchant Center WooCommerce Pkg BigCommerce Scale AI Agentic AI

Browse similar jobs
Remote Senior Ads-Product Jobs Remote Full Time Ads-Product Jobs Remote Senior Ads-Product Jobs in United States Remote Full Time Jobs in United States Remote Ads-Product Jobs in United States

Claim this profile RE Reddit

Company size

501-1000 employees

Founded in

2005

Markets
Software Development Advertising Advertising Platforms Blogging Platform

View company profile

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