Senior Director Data Platform & Strategy
The Mission: EndeavorB2B is a rapidly growing US-based B2B media and events company founded in 2017. Endeavor’s mission is to deliver the highest-quality content in the B2B markets we serve and to do so in the various, multi-channel formats that today’s industry professionals demand. From informative e-newsletters to in-depth monthly magazines to curated in-person events, EndeavorB2B is committed to providing the best opportunities for professionals to stay knowledgeable and connect with marketplace colleagues that drive their industry forward.
The Team: EndeavorB2B places a high importance on its data-driven core values of accountability, continuous improvement and being passionate about value creation in an environment that maintains minimal politics, directional clarity, high productivity and low turnover among good people. These values are adopted at all levels of the company across every sphere and give the company its operational advantage. Our departments and operating businesses have autonomy and place a high value on meritocracy, with a commitment to providing individuals with opportunities for growth and development.
Job Summary:This role will own the strategy, architecture, implementation, and commercialization of EB2B's enterprise data platform. This is a hands-on technical leadership position. The ideal candidate is equally comfortable designing a multi-year data architecture roadmap and presenting it to executive leadership, building pipelines and data models, and standing up governance frameworks. As the platform matures and the team grows, this role's mandate will expand to encompass broader strategic and commercial leadership.
This role comes with a defined implementation roadmap and clear first-year priorities that will be shared with candidates during the interview process.This leader will partner closely with Digital, Product, Technology, Audience Development, Finance, Sales, Editorial, and commercial teams to transform EB2B's audience data into a strategic business asset.
Key Responsibilities:
Data Platform Build-Out & Architecture
- Lead the implementation and optimization of EB2B's centralized cloud data platform, driving the consolidation and modernization of our enterprise data assets.
- Design and build modern data architecture, data models, and data standards that scale across EB2B's multi-brand, multi-market environment.
- Design and maintain ELT/ETL pipelines, data ingestion frameworks, orchestration, and data quality processes.
- Establish DataOps practices, monitoring, observability, documentation, and engineering standards.
- Evaluate and implement technologies that support data scalability, automation, and operational efficiency.
Enterprise Data Strategy & Governance
- Define and execute EB2B's enterprise data strategy and roadmap.
- Develop a scalable data foundation that supports analytics, audience intelligence, personalization, reporting, and AI initiatives.
- Create a roadmap for integrating audience, behavioral, registration, engagement, campaign, CRM, and revenue data into a unified ecosystem.
- Establish governance frameworks, data-access controls, retention standards, and documentation processes that improve data quality, trust, privacy compliance, and adoption across the organization.
- Partner with Legal, Privacy, and Information Security teams to ensure responsible data practices and compliance with applicable privacy requirements including GDPR, CCPA, and CPRA.
Audience Intelligence & Data Monetization
- Build audience intelligence capabilities that support lead generation, ABM, intent data, segmentation, personalization, and audience activation.
- Develop strategies to transform first-party audience data into new commercial products and services.
- Partner with commercial leadership to identify and execute new revenue opportunities through privacy-safe data collaboration and commercial data product development.
- Build scalable reporting, benchmarking, an