Performance Marketing Manager

Design Your Future With Us. Creativity lives here. We celebrate craftsmanship, design, and inspired living. Whether you are in marketing, tech, or logistics, your voice and vision matter. We showcase employee spaces, share design stories, and promote growth through a culture of flexibility, storytelling, and opportunity. From onboarding to day-to-day, we help you bring your style to life.

Reports to: Director of Digital

Location: Remote - US & Canada.
About the Role

We are looking for a Performance Marketing Manager to manage our customer acquisition and retention. You will own channel-level budgets, run campaigns, and directly run a high cadence of creative and platform experiments. AI and automation fluency is central to the role. You will use AI tools to manage more platforms and run more tests than a traditional single-operator setup would allow.

Success in the first 3-6 months means a mature testing cadence across core platforms, and early progress on reporting visibility for organic and owned channels.

What You'll Do

- Own day-to-day management of paid acquisition and retention channels: Meta, Pinterest, and Google, with potential expansion into TikTok and AppLovin.

- Run a high cadence of creative and channel-level experiments across platforms, proactively filling capacity with testing and expansion.

- Manage cost-to-performance ratio directly, with real budget accountability and autonomy over spending decisions.

- Use AI tools to automate reporting, testing, and optimization workflows, enabling one person to effectively manage multiple platforms at scale.

- Partner with the broader team on connecting systems and workflows, not just running ads in isolation, building on current AI-driven initiatives across the portfolio.

- Explore GEO/AEO (generative engine optimization / answer engine optimization) as an emerging acquisition channel.

- Help build reporting visibility into organic and owned channels (email, SMS, organic social) so leadership can see the full picture of what is driving performance versus what is stagnating.

Required Qualifications

- Hands-on experience running paid campaigns across Meta, Google, and at least one additional platform (Pinterest, TikTok, or similar).

- Comfort managing channel-level budget and being accountable for cost-to-performance outcomes.

- Working knowledge of AI tools for campaign optimization, reporting automation, or workflow acceleration.

- Demonstrated self-direction: you will not have day-to-day oversight on budget decisions and need to proactively fill capacity with testing and expansion rather than waiting for direction.

Preferred Qualifications

- Experience with organic/algorithmic-side marketing in addition to paid — understanding both sides, not just paid execution.

- Familiarity with GEO/AEO or interest in emerging AI-driven discovery channels.

- Experience in DTC or ecommerce environments managing multi-platform budgets.

- Prior experience functioning as a shared-services resource across multiple brands.

Why Join

The people who do best here are builders. They take ownership, move fast, and want to see the direct impact of their work.

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Real Ownership: Full ownership of channel performance and budget — you are the decision-maker, not an agency liaison.

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AI-Forward Team: Work alongside a team actively using AI to scale account management, testing velocity, and reporting across the portfolio. You will sharpen your automation and AI skills daily.

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Room to Grow: If you automate a meaningful portion of the work, there is a clear path to becoming a shared-services resource across additional brands in the portfolio.

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Competitive Benefits (US): Paid time off policies, 401(k) match, medical/dental/vision and a variety of supplemental policies, and employee discounts across our portfolio of brands.

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Competitive Benefits (Canada): Paid time off policies, RRSP match, medical, dental, and vision coverage, a variety of supplemental ben