Performance Marketing Manager

Vouched builds identity verification infrastructure that helps organizations know who they're dealing with - whether that's a patient, a financial customer, an online shopper, or an AI agent acting on someone's behalf. As identity verification needs expand beyond people to include autonomous agents, Vouched is at the center of defining what trust looks like next.

About the Role

We're looking for a hands-on Performance Marketing Manager to set up, run, and optimize paid search and ads from the ground up including Google Ads, LinkedIn paid campaigns, YouTube, X, Reddit. You'll own the full loop: building the campaign, building the landing page it points to, and reporting exactly how it performed. This is a builder's role for someone who wants full control over their channel and takes real pride in the accuracy of their numbers.

What You'll Do
- Personally set up, manage, and optimize all performance marketing campaigns — no outsourcing the execution
- Build landing pages, forms, and other digital campaign assets independently, without relying on design or dev resources to get a campaign live
- Report on campaign performance and results with precision — clean tracking, accurate attribution, and numbers leadership can trust
- Partner with the content lead to translate company messaging into paid campaigns that convert, tailored across our core customer segments
- Use HubSpot (or an equivalent platform) to build landing pages, campaign templates, and performance dashboards
- Continuously test creative, keywords, bidding strategy, and landing page variants to improve conversion efficiency and lower cost per lead
- Manage the performance marketing budget against CAC, ROAS, and lead-conversion targets
- Present clear, regular performance updates to marketing and executive leadership