Performance Creative Director

KittySpout / DoggySpout   is looking for a Performance Creative Strategist to join our team! As our creative strategist, you will be responsible for the ideation, scripting, planning, and managing of the entire creative process with a heavy focus on Meta VSLs, UGC ads, and high-converting direct response ads - short and long form - that scale across our paid channels. We spend $2,000,000+ per month on Meta. We are looking to hire someone with 3+ years of experience. The ideal candidate has deep DTC experience in performance creative, runs a current AI stack in production, has experience briefing short and long form VSLs and delivers volume and quality in the same week, without being chased.

Who are we?

KittySpout is a premium DTC brand selling stainless steel cat water fountains, filters, and accessories. We sell across Shopify, Amazon, and Chewy, and we're one of the fastest-growing brands in the pet space — $22M+ in revenue and targeting $45-50M in 2026. We recently launched DoggySpout, expanding into an entirely new vertical and customer base. We're lean, we move fast, and every person on this team has a massive impact on the business.

What is our culture like & who is a good fit?

Culture-fit is our #1 factor when hiring! We have a genuine will-to-win. No work is beneath us if it moves us towards our goals. We utilize creativity to do more with less - and quickly. We use data to make decisions and live by the following three core values: work smart, overdeliver, speed is king, and better everyday. We love learning - every problem is an opportunity to grow.

If you want a stress-free corporate 9-5 job, this isn't it.

If you want to challenge yourself and shape a fast-growing company, work directly with the founders, and see huge career growth by playing a big role in scaling it to $100m+... If you want to drive results with a group of passionate, smart, hardworking people, work in an environment without politics or corporate chicanery, and play a big part in our growth being hands-on and active, all while having a generous performance bonus structure — then you've come to the right place.

Key Objectives:
- Manage the full creative process (from scripting all the way to final creative) in order to produce high converting creatives on an ongoing basis.
- Drive measurable improvements in core advertising metrics across digital channels with improved creatives.
- Script Direct response creatives
- Use data from creative performance on Meta to dissect, analyze and improve upon our creatives to continuously improve performance across our creatives.
- Work with our marketing team to come up with new creative concepts and ideas.
- Conduct strategic customer and competitor research to better optimize creative efforts
- Provide creative reports on a monthly and quarterly basis
- Decide on the next steps needed to scale Meta Ads further through better creative
- Produce a minimum of 15 ad briefs per week , maintaining volume and quality simultaneously — without being chased.