Marketing Coordinator

Our client is a leading business solutions and marketing services provider in Australia, delivering strategic marketing campaigns, content creation, and digital engagement.

They are now looking to hire a Marketing Coordinator to execute marketing plans, coordinate projects, and ensure the seamless implementation of campaigns.
Job Responsibilities:

- Assist in developing and implementing marketing campaigns, including web pages, brochures, blogs, emails, and other materials

- Manage timelines, track project progress, and ensure marketing initiatives are completed on time and within budget

- Organise and promote webinars, trade shows, and company-sponsored events

- Gather and analyse market trends, competitor insights, and customer preferences to support marketing strategies

- Develop and schedule content using AI and marketing tools, maintaining a structured content calendar

- Schedule, post, and monitor social media content, responding to comments and inquiries as needed

- Track marketing campaign performance using Google Analytics and other tools, providing regular reports to the IOM

- Act as a communication bridge between the marketing team, other departments, and external vendors to ensure smooth project execution

- Support customer and prospect database maintenance, ensuring data accuracy and coordination among users

- Ensure all promotional materials and marketing assets align with the company’s brand guidelines

- Assist in creating, sending, and tracking email campaigns targeted at different customer segments

- Update website content, including case studies, blogs, and promotional materials

- Identify and report potential issues affecting campaign effectiveness or marketing plan execution

- Work on assigned internal projects to improve processes and efficiency within the marketing team

Requirements

- Experience in marketing coordination, project management, or digital marketing

- Strong content creation and copywriting skills

- Familiarity with social media management tools, AI-driven marketing tools, and email marketing platforms

- Experience with Google Analytics, reporting tools, and market research

- Ability to manage multiple projects simultaneously in a fast-paced environment

- Strong attention to detail and organisational skills

- Proficiency in Microsoft Office, CRM systems, and website management platforms

- Excellent written and verbal communication skills

- Ability to work independently and collaborate with cross-functional teams

Benefits

- ​Permanent work-from-home set-up

- Dayshift (Australian business hours)

- Full-time job

- Annual leave

- HMO

- Christmas bonus equivalent to 1 month's wage (pro-rata)

Originally posted on Himalayas