Marketing Coordinator
Marketing Coordinator (LinkedIn Marketing, GoHighLevel & Marketing Operations) – Remote | LATAM
Position Type: Full-Time, Remote
Location: Latin America (LATAM)
Working Hours: U.S. Business Hours
About the Role
At Pavago , one of our clients is hiring an experienced Marketing Coordinator to manage day-to-day marketing execution, LinkedIn campaigns, lead generation, content organization, and marketing operations.
This is a hands-on role for someone who combines digital marketing execution with strong operational organization . You’ll work closely with leadership, manage campaigns and outreach, maintain marketing systems, and ensure initiatives move forward consistently.
You’ll work extensively with tools such as:
- GoHighLevel (GHL)
- LinkedIn Sales Navigator
- Typeform / Jotform
- AI and automation tools
If you have strong experience with LinkedIn marketing, GoHighLevel, digital campaigns, and marketing operations and enjoy taking ownership in fast-moving environments, this role is a strong fit.
What You’ll Own
LinkedIn Marketing & Lead Generation
- Execute and manage LinkedIn marketing and engagement initiatives
- Build and manage outreach campaigns using LinkedIn Sales Navigator
- Identify and engage relevant prospects and target audiences
- Support LinkedIn-based lead generation initiatives
- Track campaign activity, engagement, and performance
- Optimize outreach and marketing efforts based on results
- Maintain organized prospect and campaign workflows
GoHighLevel & Marketing Automation
- Use GoHighLevel (GHL) to support marketing, outreach, and lead management
- Maintain organized contacts, pipelines, and campaign data
- Support marketing automations and follow-up workflows
- Ensure leads are tracked accurately through marketing processes
- Identify opportunities to automate repetitive marketing tasks
- Maintain clean and reliable marketing systems
Marketing Campaign Execution
- Support day-to-day execution of digital marketing campaigns
- Coordinate campaign timelines, deliverables, and follow-ups
- Track performance and identify areas for improvement
- Support lead generation initiatives across digital channels
- Ensure marketing activities remain aligned with business priorities
- Maintain clear visibility into active campaigns and next steps
Content Management & Organization
- Build and maintain a centralized library of marketing content and assets
- Organize content for efficient reuse and distribution
- Repurpose existing materials across campaigns and channels
- Maintain consistency in brand messaging
- Coordinate marketing materials and content deliverables
- Support video and other digital content initiatives
Research & Content Development
- Conduct market, audience, and competitor research
- Identify insights that can improve positioning and messaging
- Support development of marketing content and campaign materials
- Contribute ideas for new campaigns, content angles, and engagement strategies
- Research prospects and target audiences using LinkedIn and other tools
Forms, Surveys & Lead Capture
- Build and manage forms and surveys using Typeform or Jotform
- Support lead capture and feedback collection workflows
- Organize responses and ensure data is routed correctly
- Maintain accurate records and follow-up processes
- Improve forms and workflows based on campaign requirements
AI & Marketing Automation
- Use AI tools such as ChatGPT and similar platforms to improve marketing execution
- Support content development, research, campaign ideation, and operational workflows with AI
- Identify opportunities to reduce repetitive manual work through automation
- Experiment with tools that improve speed, organization, and campaign performance
- Build more efficient and repeatable marketing processes
Executive & Operational Support
- Support leadership with calendars, inboxes, priorities, and marketing-related coordination
- Coordinate