Inside Sales Manager (ISM) – Inbound (Institution)

This is a remote position.
About India Market Entry (IME):

India Market Entry (IME) is a boutique market-entry consultancy helping international education companies establish and scale their presence in India. We represent 35+ global education brands across K-12, Higher Education, Publishing, Teacher Training, Assessment, and EdTech.

We are looking for an Inside Sales Manager (Inbound – Institutional) to qualify high-quality institutional enquiries and convert them into sales-ready opportunities for our Institutional Sales team.

About the Role

As an ISM – Inbound (Institutional), you will be the first point of contact for paid marketing-generated institutional enquiries.

You will engage with schools, colleges, universities, teachers, distributors, retailers, and government education bodies, understand their requirements, identify the right decision-makers, qualify opportunities, and schedule meetings for the Institutional Area Sales Manager (ASM)/GTM Marketing / Co-Founder / GTM Sales Enablement).

This is a sales driven role with lucrative incentives. You will be the lead owners.

Key Responsibilities:

1. Inbound Lead Management
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Respond to every paid marketing-generated institutional enquiry within the defined SLA.

- Handle enquiries received through:

- Google Ads

- Meta Campaigns

- Website Forms

- Landing Pages

- Webinars

- Email

- WhatsApp

- Phone Calls

- Referral Campaigns

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Ensure every lead receives timely follow-up and is accurately recorded in the CRM.

2. Lead Qualification
- Qualify enquiries from:

- International Schools

- IB & Cambridge Schools

- CBSE & ICSE Schools

- Colleges & Universities

- Government Education Bodies

- Teachers

- Distributors

- Retailers

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Understand customer requirements, buying timelines, and decision-making processes.

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Identify key decision-makers such as Principals, Academic Heads, Trustees, Procurement Heads, and School Directors.

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Recommend suitable IME solutions based on customer requirements.

3. Meeting Scheduling & CRM Management
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Schedule qualified meetings GTM Marketing / Co-Founder / GTM Sales Enablement) .

-
Maintain accurate CRM records, lead status, follow-up schedules, and meeting notes.

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Follow up on webinar, website, and campaign-generated enquiries to maximise lead-to-meeting conversion.

-
Ensure 100% CRM hygiene and timely reporting.

Experience
-
2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales.

-
Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions.

Preferred Industry
- EdTech

- Educational Publishing

- Assessment

- LMS / School ERP

- Teacher Training

- School Technology

- Higher Education

- Education Services

Skills Required
-
Excellent communication skills in English and Hindi.

-
Strong telephone-based lead qualification and consultative selling skills.

-
CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent).

-
Ability to handle 80–100+ inbound enquiries/calls per day.

-
Excellent follow-up discipline and time management.

-
Comfortable working in a target-driven environment.

Preferred Market Exposure

Preference will be given to candidates with experience working with institutions in:

- Mumbai

- Delhi

- Noida

- Gurugram

- Bengaluru

- Hyderabad

Candidates with existing institutional networks in these markets will have an added advantage.

Requirements

Experience
-
2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales.

-
Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions.

Preferred Industry
- EdTech

- Educational Publishing

- Assessment

- LMS / School ERP

- Teacher Training

- School Technology

- Higher Education

- Education Services

Skills Required
-
Excellent communication skills in English and Hindi.

-
Strong telephone-based lead qualification and consultative selling skills.

-
CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent).

-
Ability to handle 80–100+ inbound enquiries/calls per day.

-
Excellent follow-up discipline and time management.

-
Comfortable working in a target-driven environment.

Preferred Market Exposure

Preference will be given to candidates with experience working with institutions in:

- Mumbai

Originally posted on Himalayas