Field Marketing Manager, Germany

Overview
Field Marketing Manager, Germany

We are seeking an experienced, commercially minded Field Marketing Manager to drive pipeline growth, brand awareness, customer engagement and revenue contribution across the DACH region.

This role serves as the primary marketing partner to regional sales and leadership and is responsible for developing and executing an integrated marketing strategy that supports business growth, strategic account engagement and revenue generation. The successful candidate will combine strategic thinking with strong commercial and analytical skills, using data and insight to guide investment decisions and maximise business impact.

You will bring a deep understanding of the DACH market, strong knowledge of the local marketing ecosystem, and the ability to build strong relationships with regional vendors, partners and industry organisations.

While events are a key focus, this is not an events-focused role. We are looking for a modern B2B marketer who understands how to leverage the full marketing mix to drive awareness, engagement, demand generation, pipeline creation and revenue growth.

The ideal candidate embraces AI as a force multiplier, using AI-powered tools to uncover insights faster, accelerate execution, improve decision-making and scale marketing impact while maintaining high standards of quality, accuracy and brand integrity.

You will be reporting to the Marketing Director. This is a remote role from Germany.

Your AI strategy is only as strong as the data behind it. Quest Software builds the foundation for enterprise AI with solutions in data governance, cybersecurity, and platform modernization . More than 45,000 companies — including 90% of the Fortune 500 — trust Quest to solve their most critical challenges. From securing identities and modernizing platforms to preparing data for AI, we help enterprises unlock their full potential.
Responsibilities
Develop and Execute Regional Marketing Strategy
- Create and execute regional marketing plans aligned to sales priorities, pipeline goals and business objectives.

- Translate global campaigns into locally relevant programmes that resonate with DACH audiences.

- Identify market opportunities, industry trends and competitive insights to optimise regional marketing investment.

- Partner with sales and regional leadership to ensure marketing activities are aligned to strategic business priorities and growth opportunities.

- Deliver marketing initiatives that drive measurable business outcomes and contribute directly to pipeline and revenue growth.

Strategic Account Marketing and Sales Partnership
- Partner closely with sales leadership and account teams to identify, prioritise and engage strategic accounts and key growth opportunities.

- Develop and execute account-based marketing strategies that support account penetration, pipeline creation, opportunity acceleration and customer expansion.

- Align marketing programmes with territory plans, account strategies and regional business objectives.

- Use pipeline, conversion and account engagement data to identify growth opportunities and recommend marketing actions.

- Act as a trusted advisor to sales leadership, helping shape regional go-to-market plans and marketing investment decisions.

Integrated Demand Generation and Marketing Execution
- Develop and execute integrated marketing programmes that utilise the full marketing mix to engage buyers throughout the customer journey, generate qualified pipeline and support revenue growth.

- Work with global and regional marketing teams to adapt and optimise campaigns for the DACH market.

- Continuously evaluate programme performance, optimise channel investment and maximise ROI.

- Bring innovative thinking and modern B2B marketing approaches to drive business growth and market expansion.

Executive, Customer and Partner Engagement
- Support executive engagement programmes including roundtables,