Field Marketing Manager
About Kinaxis
Are you looking to join an innovative, market-leading company where you can truly elevate your career? At Kinaxis we are serious about culture, we are serious about technology, we are serious about customers, and we are serious about not taking ourselves too seriously. If you are looking to be part of an incredible growth story, then we might just be the place for you!
In 1984, we started out as a team of three engineers. Today, we have grown to become a global organization with over 2000 employees around the world, 6 global office and a best-in-class HQ in Ottawa, Canada. As winners of several Top Employer awards globally, we are proud to work with our customers and employees towards solving some of the biggest challenges facing supply chains today.
Kinaxis is a global leader in modern supply chain orchestration, powering complex global supply chains, and supporting the people who manage them. Our powerful, AI infused platform provides full transparency and visibility across end-to-end supply chains, enabling our customers to make faster, better decisions. We are trusted by renowned global brands to provide the agility and predictability needed to navigate today’s volatility and disruption. With more than 40,000 users in over 100 countries, we are expanding our team as we continue to innovate and revolutionize how we support our customers.
Location
This is a remote position. You can work from home and be located anywhere in US or Canada.
About the team
The Field Marketing Manager, North America plays a key role in translating Kinaxis ’ North America go-to-market strategy into integrated marketing programs that generate demand, deepen executive relationships, engage priority accounts and accelerate sales pipeline.
Working closely with North America Sales leadership, Account Executives, Business Development and teams across Marketing, you will develop and execute targeted regional programs aligned to Kinaxis ’ strategic accounts, industries and growth priorities.
This is a highly collaborative, hands-on role for a marketer who can move comfortably between strategy and execution. You will own major campaigns and regional initiatives, lead engagement planning for priority accounts and sales segments, and orchestrate executive, customer, partner and industry touchpoints that strengthen relationships and support business outcomes.
The ideal candidate combines strong B2B field and demand generation experience with excellent project management, executive engagement and stakeholder management skills.
Vacancy Status
This is an existing job vacancy
What you will do
Regional Field Marketing & Sales Alignment
- Partner closely with North America Sales leaders and Account Executives to translate regional business priorities into actionable marketing plans and programs.
- Develop and execute integrated field marketing programs that support new-logo acquisition, strategic accounts, opportunity acceleration and customer growth.
- Build marketing plans for priority industries, territories, sales teams and target accounts based on business priorities and pipeline opportunity.
- Serve as a trusted marketing partner to Sales, bringing recommendations, market insights and new ideas to regional planning discussions.
- Maintain strong alignment between North America priorities and global marketing campaigns, messaging, content and go-to-market initiatives.
- Help prioritize regional marketing investments based on market opportunity, account potential and expected business impact.
Integrated Campaigns & Demand Generation
- Own major North America campaigns and regional initiatives from planning through execution, measurement and optimization.
- Develop multi-touch programs incorporating digital campaigns, executive programs, events, webinars, content, targeted outreach and other channels.
- Adapt and activate global campaigns for North American audiences, priority industries and strategic a