Editor / Storyboard Writer

COMPANY
We’re looking for a performance-driven Storyboard Writer / Video Editor who understands what makes ads convert.
This role is primarily focused on creating high-performing storyboards, with editing as a secondary skill used to execute or refine concepts.
ROLE & RESPONSIBILITIES
What You’ll Do

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Create performance-driven storyboards for social media ads

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Define the full visual flow of each ad — talking head, B-roll, actions

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Specify exactly what the actor is doing and showing in every moment

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Provide clear direction to editors on what to do (include stock footage, generate with AI, etc)

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Develop strong hooks, angles, and structures based on what’s currently working

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Think in scroll-stopping moments, pattern interrupts, and retention drivers

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Iterate concepts based on performance data and feedback

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Stay on top of trends, formats, and winning ad patterns

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Collaborate closely with marketing, editors, and copywriters to improve results

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Edit ads when needed to execute or refine your concepts

Responsibilities will include:
Storyboard Creation

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Create performance-driven storyboards for paid social ads — defining the full visual flow of each concept: talking head, B-roll, actions, hooks, and on-screen text.

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Specify exactly what the actor is doing and showing in every moment — your storyboards should be executable without additional direction.

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Provide clear guidance to editors on what to do: include stock footage, generate with AI, add motion graphics, etc.

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Develop strong hooks, angles, and ad structures based on what's currently working across Meta and other platforms.

Creative Strategy

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Think in scroll-stopping moments, pattern interrupts, and retention drivers — and build those into every concept.

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Iterate concepts based on performance data and creative feedback.

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Stay on top of trends, formats, and winning ad patterns across DTC and direct-response categories.

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Collaborate closely with marketing, editors, and copywriters to improve results.

Editing

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Edit ads when needed to execute or refine your own storyboard concepts.

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Use Adobe Premiere Pro as the primary editing tool, with After Effects as needed.

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Use AI tools (avatars, voice, generative video, etc.) to supplement and enhance creative output.

WHAT WE OFFER
What We’re Looking For

- Experience in storyboarding for ads

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Experience with DTC brands or UGC formats

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Strong understanding of performance marketing and direct-response principles

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Understanding of core performance metrics (hook rate, hold rate, retention)

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Strong instinct for what feels native to each platform

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Familiarity with current trends and ad formats

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Comfortable using AI tools (avatars, voice, generative video, etc.)

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Solid editing skills (Premiere Pro / After Effects)

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Strong written English (clear, concise, conversion-focused)

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Ability to work fast, iterate, and handle multiple concepts simultaneously

Originally posted on Himalayas