Director / Sr. Marketing Director - PRS

Director/Sr. Director of Marketing Location: Remote or in office at Alachua, FL., West Lafayette, IN or Eden Prairie, MN. Compensation based on qualifications and experience: Director level: Salary $170 - 190K / potential annual bonus $40k. Sr. Director level: Salary $190 - 210K / potential annual bonus $50k. Position Summary The Director/ Sr. Director of Marketing will lead the upstream and downstream marketing strategy for the Cortiva ( a medical mesh used in reconstructive surgeries ) portfolio. This leader will own long-range portfolio strategy, customer insights, pricing strategy, and commercial planning. Working closely with Cross-Functional partners, including R&D, Clinical Affairs, Regulatory Affairs, Compliance, Sales, and Operations, this individual will help accelerate responsible growth and strengthen Cortiva's leadership position within reconstructive surgery and regenerative medicine while operating within applicable regulatory, promotional, and compliance requirements. Company Summary Evergen is a global industry-leading contract development and manufacturing organization (CDMO) in regenerative medicine. As the only regenerative medicine company that offers a differentiated portfolio of allograft and xenograft biomaterials at scale, Evergen is headquartered in Alachua, FL, and has manufacturing facilities in West Lafayette, IN; Eden Prairie and Glencoe, MN; Neunkirchen, Germany; Glasgow, UK; and Marton, New Zealand. We are proud to be Great Place to Work® Certified in 2026, reflecting our commitment to creating an exceptional employee experience and workplace culture. Evergen currently has full-time career opportunities available across multiple locations. Read more about this change and Evergen ’s commitment to advancing regenerative medicine here: Strategic Marketing & Portfolio Leadership •Lead the development and execution of the long-range strategic marketing strategy for the Cortiva portfolio within reconstructive surgery. •Develop market growth strategies that support appropriate product adoption, strengthen approved product positioning, and maximize long-term portfolio value. •Lead the marketing components of than annual operation pland (AOP) and long-range, 5-year plan (LRP) in partnership with Commercial leadership and other cross-functional stakeholders. Market Intelligence & Customer Insights •Develop deep understanding of reconstructive surgery markets, surgeon workflows, competitive dynamics, reimbursement trends, and emerging technologies. •Partner with the Clinical Team and other appropriate stakeholders to conduct Voice of Customer (VOC) activities with plastic and reconstructive surgeons and other key stakeholders to identify unmet customer and market needs, inform commercial strategy, and surface potential clinical needs for evaluation by Clinical Affairs. •Lead market segmentation, customer prioritization, and competitive intelligence. •Monitor market trends, competitive products, competitive campaigns and emerging technologies. Upstream Product Strategy •Own upstream product strategy across the Cortiva portfolio. •Define product positioning, customer value propositions, pricing strategy, and commercialization planning consistent with the product’s regulatory status, supporting evidence, and approved promotional parameters. •Develop business cases supporting portfolio expansion and future product development. Innovation & New Product Development •Translate surgeon insights into product requirements and innovation priorities. •Lead cross-functional product planning from concept through commercialization. •Prioritize innovation investments based on customer and clinical need, commercial opportunity, and strategic fit. Clinical Evidence Strategy •Partner with Clinical Affairs to incorporate market, customer, and competitive insights into evidence-generation priorities that support clinical understanding, appropriate product differentiation, and commercial