Director, Product Analytics
At MyFitnessPal , we believe good health starts with what you eat. We provide tools, resources and support to enable users to reach their health goals.
MyFitnessPal is evolving into a portfolio of products -- a flagship app at scale plus a set of high-growth bets. Every one of those efforts depends on sharp, fast, trustworthy insight. You will build and lead the analytics practice that powers them: defining the metrics the company runs on, owning the experimentation practice that lets teams learn quickly, and turning complex data into the recommendations that shape product strategy. This is a hands-on leadership role: you set the analytical bar, hold it, and coach the team to meet it.
Reporting to our Chief Product Officer, you will lead a team of analysts to identify opportunities, analyze customer behavior, and improve the customer experience by working as a trusted advisor to the CPO and a key member of the product leadership team.
What you’ll be doing:
- Lead and develop a team of product analysts supporting product squads, growth bets, and product and lifecycle marketing
- Serve as a trusted advisor to the Chief Product Officer and senior product, engineering, and marketing leaders, helping shape product strategy through data-driven decision-making
- Conduct and direct in-depth analysis of product and marketing data to derive actionable insights that inform tactical and strategic decisions
- Define, analyze, and report on key product metrics for the business
- Own the experimentation practice enabling cross-functional teams to run properly designed and instrumented experiments, and advancing the tooling that supports them
- Build and execute a compelling, high-quality insights roadmap with a sense of urgency, balancing the need to dive deep with speed to insight
- Present findings to executives and stakeholders with compelling data narratives that drive data-informed decisions
Qualifications to be successful in this role:
- 10+ years in applied analytics, with 5+ years in product and marketing analytics
- 5+ years leading analytics teams, with 3+ years leading product analytics teams specifically, with a track record of hiring, developing, and retaining top talent
- Player-coach mentality: Conducting hands-on analysis where it matters, and scaling through team and processes in other areas.
- Proficient with AI-native and traditional data analysis tools; extensive experience with A/B testing and experimentation platforms
- Proven ability to translate complex data into actionable recommendations, strategic product roadmaps, and feature-level optimizations that drive customer engagement and retention
- Strong bias to action: you identify issues, recommend solutions quickly, and make measurable business impact
- Excellent written, verbal, and visual communication skills -- you can tailor your message for an analyst working session or a board slide
- Proven ability to assess data infrastructure, pipelines, and instrumentation, and partner with Data and Engineering teams to improve them
- Experience leading analytics for consumer-facing native iOS and Android apps
Preferred Qualifications:
- Experience working in at-scale subscription businesses
- Experience in the health, wellness, or fitness industries
Values you’ll model
-
Be Kind and Care — build with empathy; assume positive intent; support teammates and members.
-
Live Good Health — champion healthy habits and balance in how we work and what we ship.
-
Be Data-Inspired — ground decisions in research and data; measure what matters.
-
Champion Change — lean into ambiguity; iterate, learn, and improve continuously.
-
Leave it Better than You Found It — raise quality, clarify systems, and document as you go.
-
Make It Happen — bias to action; deliver impact with craft and accountability.
The reasonably estimated salary for this role at MyFitnessPal ranges from $180,000 - $270,000 Actual compensation is based on factors such as