Director, Business Development (Generalist Surgical Billing + ASC Billing)
About The Auctus Group LLC
Who we are: We’re big on people and culture at the Auctus Group. Our most important role as a company is to provide an amazing working environment for our team. We’ve been work-from-home-warriors since before it was cool. We support (like encourage and fund) continuing education. We match charitable donations. Our whole goal is: work to live not live to work . Oh and we’re weirdos too…we do remote happy hours and have a book club and goofy stuff like that.
Who we’re looking for: Smart, talented, tech-savvy, experienced, go-getter types. You’ll do well if:
- you like a fast-paced environment,
- you thrive with change and development,
- you like giving feedback,
- you’re a team player,
- you love learning/sleuthing,
- you’re big on accountability.
Director, Business Development (Generalist Surgical Billing + ASC Billing) — Procode AI
Location: Remote (US-based)
Employment Type: Full-Time
Reports To: Vice President, Sales
About the Role
The Auctus Group is seeking a Director, Business Development who will directly support Procode AI, our parent company , as it continues to grow its AI-powered Revenue Cycle Management (RCM) platform and services for surgeons and ambulatory surgery centers.
Procode AI is building an AI-native revenue cycle management organization focused on improving the financial performance of surgical practices. Its model combines deep RCM expertise with technology designed to improve coding, accounts receivable management, denial management, and financial visibility for healthcare providers.
This is a hands-on, quota-carrying business development role for an experienced healthcare sales professional who knows how to build a pipeline, develop trusted relationships, manage complex sales conversations, and close business.
The Director, Business Development will own the full sales cycle—from prospecting and discovery through proposal, negotiation, signature, and transition to implementation. The role will primarily target ambulatory surgery centers (ASCs), private surgical practices, and healthcare organizations across orthopedics, vascular, pulmonary, and related specialties.
This is not primarily a people-management or sales-strategy position. The successful candidate will be expected to personally develop opportunities, own relationships, manage deals, and deliver measurable new-business results.
Essential Functions
Business Development and Revenue Growth
- Own new-business development for Procode AI's surgical Revenue Cycle Management offering.
- Develop relationships with ambulatory surgery centers, surgeons, physician practices, administrators, practice managers, and other healthcare decision-makers.
- Manage the complete sales lifecycle from initial outreach and qualification through discovery, proposal, negotiation, contract execution, and handoff to operations.
- Build and maintain a healthy pipeline of qualified opportunities.
- Consistently advance opportunities through the sales process while maintaining strong follow-through and accountability.
- Develop territory and account strategies based on specialty, geography, opportunity size, market conditions, and potential business value.
- Maintain accurate forecasts and provide leadership with clear visibility into pipeline activity and expected outcomes.
Pipeline Development
- Proactively generate new opportunities rather than relying solely on inbound leads.
- Develop pipeline through client referrals, industry relationships, EHR and practice-management software partners, consultants, professional networks, and specialty conferences.
- Build and strengthen referral relationships with organizations and individuals that influence purchasing decisions within surgical practices and ASCs.
- Conduct targeted outbound business development into priority specialties and geographic markets.
- Identify new referral channels, partnerships, and market opportunities that can expand Procode AI's reach.