Creative Strategist - Freelancer NAM 2026
We are a global leader in Lead generation and we power the growth of 200 clients across 15 countries in Europe & North America.
Dolead runs paid marketing campaigns faster, integrates customer data with confidence and generates sales-ready leads at a fixed cost per lead.
We’re looking to add to our team to support our growth in the North American market - you would focus on creating strategic creative briefs for ads for social and search campaigns.
* Full remote from South or Central America * - Freelance
Your responsibilities
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Act as the bridge between business and creative teams , staying close to campaign performance, client objectives, and creative strategy through regular collaboration.
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Take an active role in brainstorming and ideation sessions , bringing forward creative concepts, visual directions, and testing ideas inspired by performance insights, cultural trends, and brand positioning .
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Create clear and actionable creative briefs aligned with client goals, brand identity, and performance objectives .
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Work closely with designers and creative teams to ensure assets meet brand guidelines, platform specifications, and performance expectations .
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Stay close to campaign performance and creative results , using learnings from previous campaigns to continuously improve future briefs, messaging, and creative direction.
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Keep up with cultural trends, competitor activity, new creative formats, and emerging platforms .
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Conduct regular competitor and market research to identify new creative opportunities and inspiration.
Your profile
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2+ years of experience in an advertising agency, performance marketing environment, or marketing-related company.
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Experience creating, reviewing, or contributing to content for platforms such as Meta, YouTube, and TikTok .
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Able to combine creative thinking with an analytical mindset , using performance data and insights to inform creative decisions.
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Strong attention to detail , communication skills, and ability to turn ideas into clear, actionable briefs.
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Comfortable managing multiple projects and priorities in a fast-paced and evolving environment.
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Experience with project or task management tools such as Notion, ClickUp, Asana, or .
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Comfortable collaborating remotely with an international team .
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Fluent in English .
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Based in Central or South America and available full-time on a freelance basis .
Nice to have
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A background in graphic design or a particularly strong eye for branding, typography, composition, and visual layouts .
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Experience using AI tools as part of the creative process .
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Bachelor’s degree in Marketing, Communications, Advertising, Design , or a related field.
*Please provide your application (resume / LinkedIn profile / cover letter in English)*
You are a data and performance-driven professional and you're looking to work with a passionate team ? Let's discuss !
Originally posted on Himalayas