Business Development Manager – Collectibles Category
About Palmstreet:
Palmstreet is the #1 live shopping platform for rare plants, handmade crafts, collectibles, and unique goods. Founded in 2020 by Instagram and Apple veterans, Palmstreet began as a plant identification app and quickly evolved into a trailblazer in live shopping, beginning with plant sellers. Fueled by a passionate community, we rapidly expanded into new categories. Collectibles, launched in 2025, is one of our fastest-growing categories.
Our vision is to become the "World's Online Main Street," bringing the charm of in-person shopping to engaging, social online experiences. Backed by top Silicon Valley VCs and powered by a nimble, empathetic team, we've grown our GMV by 1500x in the last 3 years.
As we continue shaping the future of social commerce, we're looking for talented individuals who are excited to grow with us and join our mission.
The Opportunity:
Palmstreet is seeking a motivated and entrepreneurial Business Development Manager to help take our Collectibles category to the next level. A year after launch, Collectibles is already our fastest-growing category and is becoming an industry-leading player. We're now looking for a builder who can scale our existing core subcategories (toys, Disney, trading cards) while identifying and launching the next big opportunities.
This is a high-impact opportunity to shape the future of social commerce by acquiring and growing top sellers through strategic outreach, onboarding, coaching, and early-stage relationship building. You'll partner directly with the Head of Collectibles to set category direction, prioritize where we go next, and own the execution that gets us there.
This is a remote role reporting to the Head of Collectibles and working closely with the Palmstreet GTM, Seller Success/Onboarding, and Marketing teams. There is a preference for a Los Angeles- based professional who is willing to travel 25% (trade shows, seller visits, and team off-sites), but open to other locations for the right candidate.
Responsibilities:
This is a full-time role that blends strategic category work with high-output seller engagement and acquisition. Expect to spend your time across the following focus areas:
Category Growth and Seller Recruitment
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Build and execute strategy to scale existing collectibles subcategories
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Recruit and activate high-potential sellers
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Reach out to new leads through outbound emails, social media, calls, and visits
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Develop and deepen relationships with strategic sellers through coaching and tactical support
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Represent Palmstreet at industry events and within collector communities
Category Strategy & Expansion
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Partner with the Head of Collectibles to set strategy across core and emerging subcategories
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Identify and test new category opportunities using a mix of market data, seller signal, and buyer behavior
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Lead GTM activities for promising new subcategories: source initial sellers, create the marketing strategy, set early benchmarks, and decide whether to invest deeper or move on
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Translate learnings into recommendations on category structure, marketing investment, and product needs
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Maintain a clear point of view on competitive positioning across all categories of collectibles
Seller Acquisition & Activation
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Pitch Palmstreet through discovery and closing calls (virtual and in-person) and onboard new sellers from first contact through their debut livestream
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Manage a pipeline of prospective sellers across the collectibles ecosystem, from established category-leaders to emerging sellers with category-building potential
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Balance high-touch onboarding for strategic accounts with scaled support for inbound or early-stage sellers
Revenue & Category Growth Ownership
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Hit clear performance goals:
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GMV growth across your cohort of strategic sellers/subcategories
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Number of new sellers acquired, onboarded, and live
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New buyer growth and retention
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Ident
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